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Moloney, Gail; Psychology, Southern Cross University; gail.moloney@scu.edu.au; Leviston, Zoe; CSIRO, Land and Water Flagship; Zoe.Leviston@csiro.au; Lynam, Timothy; CSIRO, Social and Economic Sciences Program; tim.lynam@internode.on.net; Price, Jennifer; CSIRO, Land and Water Flagship;; Stone-Jovicich, Samantha; CSIRO, Land and Water Flagship;; Blair, Duncan; CSIRO, Land and Water Flagship;. |
The mass media has ensured that the challenging and complex phenomenon of climate change now has the household familiarity of a brand name. But what is it that is understood by climate change, and by whom? What frame of reference is drawn upon to communicate meaningfully about climate change? Do particular subgroups within our society hold different understandings, or have the debate and the prolific dissemination of information about this issue coalesced around a core perception or image of what climate change is? To answer these questions, we conceptualized climate change within the theory of social representations as emergent socially constructed knowledge. We analyzed word association data collected in Australia from persons identifying as having a... |
Tipo: Peer-Reviewed Reports |
Palavras-chave: Adaptation; Climate change; Social representations theory; Word associations. |
Ano: 2014 |
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