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Provedor de dados:  AgEcon
País:  United States
Título:  Consumer Willingness to Pay for Food Safety in Beijing: A Case Study of Food Additives
北京市城市消费者对食品安全的支付意愿
Autores:  Liu, Yuanyuan
Zeng, Yinchu
Yu, Xiaohua
Data:  2009-06-17
Ano:  2009
Palavras-chave:  Food Safety
Willingness to Pay
Double-Bounded Dichotomous Choice
Additive-Free Mooncakes
Agribusiness
Agricultural and Food Policy
Consumer/Household Economics
Food Consumption/Nutrition/Food Safety
I12
Q18
Resumo:  Constructing a theoretical framework and using a survey data of 294 customers from 25 supermarkets in Beijing, this paper studies the willingness to pay (WTP) for additive-free Mooncakes in Beijing and finds that age and income are important for WTP for “food safety” in China. Income is positively correlated with the WTP and there is an inverted-U-shaped relationship between age and WTP. This study indicates that consumers in Beijing are willing to pay 5.80 Yuan more for an additive-free Mooncake, which provides a good policy benchmark for the government regulation on food additives. Furthermore, the theoretical framework also provides a good benchmark for understanding WTP in the future study of food safety.
Tipo:  Working or Discussion Paper
Idioma:  Inglês
Identificador:  http://purl.umn.edu/51234
Relação:  International Association of Agricultural Economists>2009 Conference, August 16-22, 2009, Beijing, China
Contributed Paper
556
Formato:  25
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