| Registro completo |
| Provedor de dados: |
AgEcon
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| País: |
United States
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| Título: |
Estimating Consumer Willingness to Pay for Country-of-Origin Labeling
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| Autores: |
Loureiro, Maria L.
Umberger, Wendy J.
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| Data: |
2006-09-22
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| Ano: |
2003
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| Palavras-chave: |
Beef
Consumer preferences
Country-of-origin labeling
Dichotomous choice
Willingness to pay
Consumer/Household Economics
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| Resumo: |
Consumer willingness to pay for a mandatory country-of-origin labeling program is assessed. A consumer survey was conducted during 2002 in several grocery stores in Boulder, Denver, and Fort Collins, Colorado. Econometric results indicate that surveyed consumers are willing to pay an average of $184 per household annually for a mandatory country-of-origin labeling program. Respondents were also willing to pay an average of $1.53 and $0.70 per pound more for steak and hamburger labeled as "U.S. Certified Steak" and "U.S. Certified Hamburger," which is equivalent to an increase of 38% and 58%, respectively, over the initial given price.
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| Tipo: |
Journal Article
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| Idioma: |
Inglês
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| Identificador: |
23759
http://purl.umn.edu/31091
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| Editor: |
AgEcon Search
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| Relação: |
Journal of Agricultural and Resource Economics>Volume 28, Number 02, August 2003
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| Formato: |
15
application/pdf
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