| Registro completo |
| Provedor de dados: |
AgEcon
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| País: |
United States
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| Título: |
A CONJOINT ANALYSIS OF PAPER DEMAND BY COMMERCIAL GRAPHIC DESIGNERS
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| Autores: |
McDermott, John
Bacon, J. Richard
Pesek, John D., Jr.
Gempesaw, Conrado M., II
Tilmon, H. Don
|
| Data: |
2002-10-08
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| Ano: |
1999
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| Palavras-chave: |
Demand and Price Analysis
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| Resumo: |
Conjoint analysis was used to evaluate the preferences of graphic designers toward kenaf paper. Results indicate that price is of overwhelming importance to designers in their purchasing decisions regarding paper stock. If priced competitively with existing wood and recycled papers, kenaf products should gain market share among designers.
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| Tipo: |
Journal Article
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| Idioma: |
Inglês
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| Identificador: |
5788
http://purl.umn.edu/31279
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| Editor: |
AgEcon Search
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| Relação: |
Agricultural and Resource Economics Review>Volume 28, Number 2, October 1999
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| Formato: |
8
application/pdf
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|
