Registro completo |
Provedor de dados: |
AgEcon
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País: |
United States
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Título: |
Certification of Origin and Brands Competition
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Autores: |
Chambolle, Claire
Giraud-Heraud, Eric
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Data: |
2006-05-17
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Ano: |
2002
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Palavras-chave: |
Certification of origin
Quality
International competition
Demand and Price Analysis
L13
F12
F14
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Resumo: |
We analyse the competition in quality and quantity between a foreign firm and a domestic firm. The domestic firm can belong to a certification of origin, whereas its rival uses a pure brand strategy. We will show how the certification can allow the domestic firm to position itself as a high quality producer and improve the average quality of the products offered on the market. If, however, the certified firm offers the low quality good, the certification can permit it to guarantee a higher profit than that of its competitor and to improve the consumers' surplus by favouring product standardisation.
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Tipo: |
Conference Paper or Presentation
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Idioma: |
Inglês
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Identificador: |
21169
http://purl.umn.edu/24976
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Editor: |
AgEcon Search
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Relação: |
European Association of Agricultural Economists>2002 International Congress, August 28-31, 2002, Zaragoza, Spain
Contributed Paper
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Formato: |
26
application/pdf
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