| Registro completo |
| Provedor de dados: |
AgEcon
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| País: |
United States
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| Título: |
Global Welfare Impacts of U.S. Meat Promotion Activities
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| Autores: |
Henneberry, Shida Rastegari
Mutondo, Joao E.
Brorsen, B. Wade
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| Data: |
2010-03-11
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| Ano: |
2009
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| Palavras-chave: |
Equilibrium displacement model
International trade
Beef and pork promotion activities
Marketing
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| Resumo: |
An equilibrium displacement model of the U.S. meat markets is used to measure the potential impacts of promotion investment, differentiating meats by types and by supply source, taking into account the U.S. participation in global meat markets, and considering imperfect competition in the meat industry. The increase in U.S. producer welfare resulting from a 10 percent increase in promotion ranges from -$1.29 million to $2.60 million for U.S. beef producers and from -$0.96 million to $1.67 million for U.S. pork producers, depending primarily on the advertising elasticity used.
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| Tipo: |
Journal Article
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| Idioma: |
Inglês
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| Identificador: |
http://purl.umn.edu/59256
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| Relação: |
Agricultural and Resource Economics Review>Volume 38, Number 3, December 2009
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| Formato: |
13
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