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Provedor de dados:  AgEcon
País:  United States
Título:  Take off the heater: Utility effect and food environment effect in food consumption decisions
Autores:  Lombardini-Riipinen, Chiara
Lankoski, Leena
Data:  2011-10-10
Ano:  2010
Palavras-chave:  Behavioural economics
Bounded rationality
Bounded self-control
Cognitive biases
Food choice
Food consumption
Food environment
Food intake
Health
Identity
Social norms
Visceral factors
Agricultural and Food Policy
Consumer/Household Economics
Demand and Price Analysis
Food Consumption/Nutrition/Food Safety
Food Security and Poverty
Health Economics and Policy
D03
D11
I18
Z13
Resumo:  In this paper, we describe individual food consumption decisions as driven by a utility effect and a food environment effect. To outline the utility effect, we first develop a new theoretical model of individual food consumption. Next, we introduce the food environment effect by showing how the food environment can affect food consumption decisions and how this can skew the resulting food consumption vector. Finally, we analyse manipulations of the food environment as a potential form of policy intervention. Our key result is that the food environment has several entry points in food consumption decisions and that libertarian paternalistic manipulations of the food environment can be effective, easily implemented, well-accepted and low-cost intervention options to nudge individuals towards healthier food consumption. Thus, a first step in interventions meant to improve diets should always be to attend to the food environment: at the very least to “take off the heater” and ensure that the food environment does not inadvertently guide food consumption decisions in an undesirable direction.
Tipo:  Conference Paper or Presentation
Idioma:  Inglês
Identificador:  http://purl.umn.edu/116431
Relação:  European Association of Agricultural Economists>115th Joint EAAE/AAEA Seminar, September 15-17, 2010, Freising-Weihenstephan, Germany
Formato:  30
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