| Registro completo |
| Provedor de dados: |
AgEcon
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| País: |
United States
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| Título: |
Demand for Multimedia in the Classroom
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| Autores: |
Boyer, Tracy A.
Briggeman, Brian C.
Norwood, F. Bailey
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| Data: |
2010-01-21
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| Ano: |
2009
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| Palavras-chave: |
Conjoint ranking
Instruction
Microeconomics
Multimedia instruction
Valuation
Demand and Price Analysis
Financial Economics
Institutional and Behavioral Economics
Research and Development/Tech Change/Emerging Technologies
Teaching/Communication/Extension/Profession
A22
Q19
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| Resumo: |
This study elicits preferences for multimedia in the classroom for students and faculty members in agricultural economics. Employing an Internet-based conjoint ranking survey, the results show that students prefer multimedia instructional tools over a traditional chalkboard/whiteboard lecture format while faculty members do not. Neither students nor faculty members are enthusiastic about electronic textbooks, and students will accept them only if they save $80. Finally, preferences for multimedia are shown to differ with students who self-report differing note-taking abilities, preferences for chalkboard lectures, and the need for an engaging class. Successful multimedia adoption requires appropriate use and lowering costs for students.
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| Tipo: |
Journal Article
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| Idioma: |
Inglês
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| Identificador: |
http://purl.umn.edu/56663
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| Relação: |
Journal of Agricultural and Applied Economics>Volume 41, Number 03, December 2009
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| Formato: |
18
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