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Registros recuperados: 27
Primeira ... 12 ... Última
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Economics of Co-Existence Measures of GM and Conventional Maize in Spain and Germany AgEcon
Petzoldt, Marina; Menrad, Klaus; Reitmeier, Daniela.
Paper prepared for presentation at the Third International Conference on Coexistence between Genetically Modified (GM) and non-GM based Agricultural Supply Chains (GMCC) Seville (Spain), 20th and 21st November 2007
Tipo: Conference Paper or Presentation Palavras-chave: Genetically Modified Organisms; Agriculture; Co-Existence; Agricultural and Food Policy; Farm Management; Land Economics/Use.
Ano: 2007 URL: http://purl.umn.edu/62002
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Cross-European and functional food related consumer segmentation for new product development AgEcon
Sparke, Kai; Menrad, Klaus.
Functional Food emerged as a constant segment in the European food market and offer potential for product innovations which make them attractive for the food industry in nearly stagnating markets. Target group research is one key factor for successful innovative food products. The aim of this project was to develop and test a Functional Food related consumer segmentation model. For this purpose a survey was conducted in Germany, the United Kingdom, Poland and Spain with a total of 590 respondents. Factor analysis revealed consumers' motivation to buy or to refuse Functional Food. Motives, consumers' knowledge about Functional Food, their trust towards diverse actors in the context of nutrition and their purchase pattern were used in a cluster analysis and...
Tipo: Conference Paper or Presentation Palavras-chave: Functional Food; New Product Development; Innovation; Consumer Segmentation; Europe; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety.
Ano: 2006 URL: http://purl.umn.edu/10084
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COSTS OF CO-EXISTENCE AND TRACEABILITY SYSTEMS IN THE FOOD INDUSTRY IN GERMANY AND DENMARK AgEcon
Menrad, Klaus; Gabriel, Andreas; Gylling, Morten.
Paper prepared for presentation at the Fourth International Conference on Coexistence between Genetically Modified (GM) and non-GM based Agricultural Supply Chains (GMCC) Melbourne (Australia), 10th to 12th November 2009
Tipo: Conference Paper or Presentation Palavras-chave: Genetic engineering; GMO; Food industry; Co-existence; Agricultural and Food Policy; L51; O32.
Ano: 2009 URL: http://purl.umn.edu/91301
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LEBENSMITTELKONSUMSTIL ALS SEGMENTIERUNGSANSATZ FUR VERBRAUCHERPRAFERENZEN GEGENUBER INNOVATIVEN LEBENSMITTELPRODUKTEN AgEcon
Sparke, Kai; Menrad, Klaus.
Die Einbindung von Verbraucherforschung in den Produktentwicklungsprozess erhöht die Erfolgswahrscheinlichkeit neuer Lebensmittelprodukte. Dabei hat die Segmentierung der Verbraucher besondere Bedeutung. Vermehrt werden zur Segmentierung der Konsumenten Lebensstilaspekte herangezogen. Ziel der vorliegenden Arbeit war die Entwicklung und Ü-berprüfung eines Befragungsinstruments zur Ermittlung des Lebensmittelkonsumstils der Verbraucher. In Anlehnung an die Imageryforschung dienten bildliche Darstellungen ver-schiedener Speisen und Lebensmittel als Bewertungsstimuli für 327 Verbraucher und als Va-riablen einer darauf folgenden Clusteranalyse. Es wurden zehn Lebensmittelkonsumstile seg-mentiert, die sich auch bezüglich soziodemografischer Merkmale...
Tipo: Conference Paper or Presentation Palavras-chave: Food Consumption/Nutrition/Food Safety.
Ano: 2006 URL: http://purl.umn.edu/14960
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Young Families as buyers of horticultural products AgEcon
Schops, Johanna; Menrad, Klaus; Gabriel, Andreas.
Paper prepared for presentation at the First Symposium on Horticulture in Europe (SHE), 17th to 20th February 2008 at Vienna/Austria held under the aegis of ALVA, APH, BNL-SHS, DGG, GSHS, IOH, INRA, NJF, PSHS, SECH, SOI and the International Society for Horticultural Science
Tipo: Conference Paper or Presentation Palavras-chave: Consumer Behaviour; Horticulture; Germany; Consumer/Household Economics; Marketing.
Ano: 2008 URL: http://purl.umn.edu/62004
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KONSEQUENZEN DER WELTWEIT ZUNEHMENDEN VERBREITUNG GENTECHNISCH VERÄNDERTER PFLANZEN IN DER LEBENS- UND FUTTERMITTELPRODUKTION IN DEUTSCHLAND AgEcon
Hirzinger, Tobias; Menrad, Klaus.
Seit der ersten Aussaat 1996 in den USA nimmt die Anbaufläche transgener Pflanzen jährlich stetig zu und 2005 wurden weltweit auf 90 Mio. ha transgene Pflanzen angebaut. In der EU wurden in den letzten Jahren umfangreiche gesetzliche Regelungen erlassen, welche die Zulassung, die Kennzeichnung und das Monitoring gentechnisch veränderter Organismen (GVO) regeln. In der vorliegenden Studie wurde untersucht, welche Konsequenzen der weltweite Anbau gentechnisch veränderter Pflanzen, unter Beachtung der europäischen Gentechnikgesetzgebung, für die Lebens- und Futtermittelindustrie in Deutschland hat. Empirische Grundlage ist eine umfassende schriftliche Befragung, die 2005 durchgeführt wurde. Das Ergebnis dieser Studie zeigt, dass vor allem Rohstoffimporte aus...
Tipo: Conference Paper or Presentation Palavras-chave: Genetic Modification; Law; Food; Feed; GMO; Coexistence; Labelling; Traceability; Food Consumption/Nutrition/Food Safety.
Ano: 2006 URL: http://purl.umn.edu/14964
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STOFFLICHE NUTZUNG NACHWACHSENDER ROHSTOFFE - MARKT UND VERBRAUCHERAKZEPTANZ AgEcon
Menrad, Klaus.
Paper prepared for presentation at the 14th C.A.R.M.E.N. (Centrales Agrar- Rohstoff-Marketing- und Entwicklungs-Netzwerk) Symposium “Im Kreislauf der Natur – Naturstoffe für die moderne Gesellschaft“ Würzburg (Germany), July 10th to 11th, 2006
Tipo: Conference Paper or Presentation Palavras-chave: Renewable resources; Material use; Germany; Crop Production/Industries; Q27; Q21.
Ano: 2006 URL: http://purl.umn.edu/91138
Registros recuperados: 27
Primeira ... 12 ... Última
 

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