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USING E-COMMERCE AS AN INFORMATION TECHNIQUE IN AGRI-FOOD INDUSTRY AgEcon
Bahattin, Cetin; Parseker, Zeynep; Akpinar Bayizit, Arzu; Turhan, Sule.
The term of globalization that is popular nowadays appears thanks to the development of Internet. Internet technologies enables the flow of digital information across the world so that it has changed the ways in which people learn, work, communicate, consume and transact business. Also by means of Internet, it can remove the borders between countries in marketing their products. The idea of using data technologies in trading activities develops it rapidly. Becoming widespread of Internet increased the sharing of knowledge; therefore, e- commerce is gradually progressing all around the world. Customers are intended to reach information quickly and the firms are aimed at meeting the demands of the customers by e-commerce. The opportunities of electronic...
Tipo: Book Palavras-chave: Electronic commerce; Agri-food industry; Global market; International Relations/Trade; Marketing.
Ano: 2008 URL: http://purl.umn.edu/43404
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