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| Blend, Jeffrey R.; van Ravenswaay, Eileen O.. |
| This paper examines potential consumer demand for ecolabeled apples. Since apples are purchased by 90% of U.S. households, we are able to investigate the choices of a large and diverse cross section of consumers. Focusing on a single agricultural product such as apples enables us to investigate more specific and realistic consumer choices. This paper also examines how different types of ecolabel claims might affect consumer demand. Ecolabels may vary in terms of the comprehensiveness of their environmental claims and the amount of proof substantiating claims. Ecolabels might claim to reduce only a single environmental impact or they might claim to reduce multiple environmental impacts. There may be no proof for the claims other than seller reputation... |
| Tipo: Working or Discussion Paper |
Palavras-chave: Demand and Price Analysis; Food Consumption/Nutrition/Food Safety. |
| Ano: 1998 |
URL: http://purl.umn.edu/11645 |
