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| Povellato, Andrea; Bodini, Antonella; Longhitano, Davide; Scardera, Alfonso. |
| As policy makers, taxpayers and consumers are willing to know the actual contribution of farming to natural and social environment, sustainability and sustainable development arose as key issues in public debates. Sustainability is a multifaceted concept that includes environmental, economic and social objectives and policy makers need information to take effective decisions. Analysts should rank decisional units according to sustainability criteria and should offer to policy makers more and more insights on the different points of view behind the three dimensions of sustainability. Within the current FADN database sustainability indicators have been identified. In some cases estimations have been necessary and in some other cases thanks to allocation of... |
| Tipo: Presentation |
Palavras-chave: Sustainability farm index; FADN; Multi-criteria approach; Farm Management; Q51; Q56. |
| Ano: 2012 |
URL: http://purl.umn.edu/124381 |
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| Bodini, Antonella; Zanoli, Raffaele. |
| In the new economy Small and Medium Enterprises face new challenges in their Business-to-Consumers transactions, such as the use of new Information and Communication Technologies. Electronic commerce may represent a competitive strategy to make enterprises of the agro-food sector more visible to consumers, if usability is adequately taken into account. The main barrier to the development of successful e-commerce business is represented by websites not meeting basic accessibility and usability features. To tackle this issue, heuristic evaluation and the gap analysis approach has been adopted. The parameters taken into account stemmed from World Wide Web Consortium recommendations. Website usability issues have been measured by a panel of consumers assessing... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Agro-food e-commerce; Usability testing; Gap analysis; Customer satisfaction analysis; On line wine market.; Marketing. |
| Ano: 2009 |
URL: http://purl.umn.edu/57983 |
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| Bodini, Antonella; Richter, T.; Felder, R.. |
| As food quality becomes more complex, consumer s are tending to reduce their involvement in the food purchase decision- making process. Consequently, prices are becoming more significant as they represent an easy choice criterion when consumer s have less information about the differences between the product and process quality inherent in food items (including environmental or social issues). The organic food sector provides high, complex food quality profiles and has therefore been seriously affected by this development. Consequently some SMEs in the food business sector are starting to emphasize certain quality factors, such as sustainable production and processing, as a means of communicating their added value to consumer s. Based on published... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Marketing. |
| Ano: 2006 |
URL: http://purl.umn.edu/10077 |
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