| The objective of this study is to analyze the competiveness of the Mato Grosso bovine meat in view of the international market through researching the factors that most influenced the performance of the Mato Grosso bovine meat exports from 1996 to 2010. Specifically, the aim was to verify if the Mato Grosso bovine meat contains competitive sustainable advantages to maintain its international market position and if it is possible to increase its market share. To do so, a comparison of the competitiveness of bovine meat export of Mato Grosso was performed. Also, the competitiveness of the Brazilian meat exports was compared with that of other main exporters of this product, namely, Australia, Argentina and the United States through the use of the Constant... |
