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Modelling the determinants of wine choice among South Africa’s “Black Diamonds” AgEcon
Ndanga, Leah Z.B.; Louw, Andre; van Rooyen, C.J.; Chikazunga, Davison.
This paper uses a choice based conjoint analysis in an attempt to develop a consumer profile for the new market for black consumers. Although the different statistical packages used variants of the MNL model, the results were significantly similar with no contradictions in their results and the model provided here had the best statistical significance. Despite the models’ imminent statistical insignificance, they suggested valuable notions about black consumers’ wine choice determinants. Age, gender and the choice of favourite red wine may be used to segment the market and the other significant coefficients will affect the marketing and distribution choices to be followed by wine companies.
Tipo: Working or Discussion Paper Palavras-chave: Random utility models; Wine choice; Determinants; Food Consumption/Nutrition/Food Safety; Marketing.
Ano: 2008 URL: http://purl.umn.edu/108001
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Determinants of small scale farmers' participation in restructured food markets in South Africa: The case of the Tomato sector AgEcon
Chikazunga, Davison; Bienabe, Estelle; Louw, Andre.
This paper discusses the effects of markets restructuring on small-scale farmers in South Africa by analysing the determinants of small-scale farmers’ market choices in the tomato sector in two Provinces. South Africa has a very dualistic agricultural sector with a highly performing large-scale capital intensive agriculture on one hand and a traditional, semi subsistence small-scale communal sector on the other. Small farmers’ participation in modern markets (i.e. supermarkets, agro-processors and national fresh produce markets) is thus very low. Furthermore, results from our survey indicate that small-scale tomato growers in Limpopo and Mpumalanga provinces prefer supplying informal markets than modern markets. The econometric analysis of household level...
Tipo: Conference Paper or Presentation Palavras-chave: Marketing; Restructuring markets; Small-scale farmers; Market channel choice.
Ano: 2008 URL: http://purl.umn.edu/44365
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Dynamics of the restructuring fresh produce food markets in the southern African region AgEcon
Louw, Andre; Chikazunga, Davison; Haankuku, Choolwe; Ndanga, Leah Z.B..
Agri-food markets are restructuring, characterised by an increased consolidation and concentration of the industry, as supermarkets continue to expand at an exponential rate throughout the region. Unlike the global phenomenon where the formal markets are replacing informal markets, this is not so in the region. The informal sector is also expanding characterised by a significant level of restructuring. The major supermarkets have restructured their procurement strategies through the introduction of private standards, centralised procurement systems and distribution centres. Despite the increase in agri-food commodities emanating from the expansion of the retail sector, there have been little or no opportunities for smallholder farmers. The restructuring...
Tipo: Conference Paper or Presentation Palavras-chave: Fresh produce; Restructuring markets; Southern Africa; Agribusiness; Agricultural and Food Policy; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Marketing.
Ano: 2009 URL: http://purl.umn.edu/51638
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Patterns of restructuring food markets in South Africa: The case of fresh produce supply chains AgEcon
Chikazunga, Davison; Joordan, D.; Bienabe, Estelle; Louw, Andre.
The restructuring process of the food markets in South Africa is at an advanced stages of consolidation and the emergence dominance of few supermarket chains expanding into non-traditional areas, through franchise format stores and forecourt stores overtaking informal wet markets and green grocers. The growth has been followed by consolidation of the procurement system from a decentralised to a centralised procurement and distribution mechanism replacing the wholesaling function of the National Fresh Produce Markets. The growth in disposable income, , population growth and urbanization have fuelled the demand food outlets like supermarkets which in turn fuels innovations and dynamic changes surrounding supermarkets Keywords: Fresh produce, Procurement,...
Tipo: Conference Paper or Presentation Palavras-chave: Agricultural and Food Policy; Community/Rural/Urban Development; Crop Production/Industries; Environmental Economics and Policy; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; International Relations/Trade; Land Economics/Use; Marketing; Productivity Analysis; Research and Development/Tech Change/Emerging Technologies; Research Methods/ Statistical Methods.
Ano: 2008 URL: http://purl.umn.edu/51995
Registros recuperados: 4
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