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Olivas,Raquel; Díaz,Mónica; Bernabéu,Rodolfo. |
R. Olivas, M Díaz, and R. Bernabéu. 2013. Structural Equation Modeling of lifestyles and consumer attitudes towards organic food by income: a Spanish case study. Cien. Inv. Agr. 40(2): 265-277. The organic food consumer in Spain is particularly conditioned by the premium prices of these foods and by their lack of availability in shops relative to conventional substitutes. In relation to the first determinant, several studies have revealed a direct relationship between maximum willingness to pay for these foods and consumer income. However, little is known about the influence of consumer attitudes, in relation to lifestyle, on these decisions. To address this issue, face-to-face surveys were conducted with 420 organic food consumers in the Madrid... |
Tipo: Journal article |
Palavras-chave: Consumer behavior; Marketing strategy; Structural equation modeling. |
Ano: 2013 |
URL: http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202013000200003 |
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