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| Garcia-Fuentes, Pablo A.; Ferreira, Gustavo F.C.; Harrison, R. Wes; Kinsey, Jean D.; Degeneffe, Dennis J.. |
| A series of recent and serious food safety incidents have generated a national debate over the significant costs that they impose on various stakeholders - consumers, industry, or the government. This paper examines the impact of media coverage of food safety and defense issues on consumer confidence in food safety, and measures the response of stock prices of food companies to changes in consumer confidence. Results show that, increases in media coverage have a negative impact on consumer confidence, and that decreases in the levels of consumer confidence on food safety have a negative impact on stock prices of food companies, in particular for the larger firms. These findings confirm that the financial performance of food the industry is negatively... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Agribusiness; Food Consumption/Nutrition/Food Safety. |
| Ano: 2010 |
URL: http://purl.umn.edu/61658 |
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| Degeneffe, Dennis J.; Kinsey, Jean D.; Stinson, Thomas F.; Ghosh, Koel. |
| In the light of lessons learned from recent disasters (The London Subway Bombings, and Hurricane Katrina), it has become clear that government and private organizations need to be prepared to communicate effectively with consumers before, during and after a disaster in order to minimize harm to consumers and to the nation. Findings from a national survey of attitudes of U.S. Residents about terrorism provides information for the development of such communications. Using "Predictive Segmentation" this study demonstrates that consumers can be grouped based on their general attitudes and values in such a way that their diversity can be captured in a simple framework of six segments reflecting striking differences with respect to their level of concern over... |
| Tipo: Working or Discussion Paper |
Palavras-chave: Political Economy. |
| Ano: 2006 |
URL: http://purl.umn.edu/14343 |
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| Stinson, Thomas F.; Kinsey, Jean D.; Degeneffe, Dennis J.; Ghosh, Koel. |
| U.S. residents are very concerned about future terrorist attacks and they are willing to commit substantial sums to prevent further terrorist acts. Protecting against another 9/11 style incident is important, but U.S. residents are more concerned about protecting the food supply system and preventing release of chemical or biological agents in public areas. On average respondents would allocate 13.3 percent more to protect the food supply chain and 12.0 percent more to protect against release of a toxic chemical or biological agent than they would to protect against another terrorist attack using hijacked aircraft. Approximately $5 billion is currently spent to protect civil aviation. The 2006 budget provided $8.6 billion of fiscal authority for programs... |
| Tipo: Working or Discussion Paper |
Palavras-chave: Political Economy. |
| Ano: 2006 |
URL: http://purl.umn.edu/14351 |
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| Bharad, Abhishek Bhagwat; Harrison, R. Wes; Kinsey, Jean D.; Degeneffe, Dennis J.; Ferreira, Gustavo F.C.. |
| Results from continuous tracking of consumer confidence and media coverage of food safety events over a 67 week period between May 2008 and August 2009 are reported. An ordered probit model is used to test the hypothesis that media coverage of food safety events affects consumer confidence in the safety of the U.S. food system. The results show that media coverage significantly and negatively affected consumer confidence in the safety of nation’s food supply during the sample period. Socioeconomic and demographic factors such as geographic region, use of media source, household size, age, ethnicity, education, and gender also had significant affects on consumer confidence in the safety of United States food supply. |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Food Safety; Consumer Confidence; Mass media; Ordered probit; Food Consumption/Nutrition/Food Safety. |
| Ano: 2010 |
URL: http://purl.umn.edu/56423 |
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