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Registros recuperados: 17 | |
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Del Giudice, Teresa; Pascucci, Stefano. |
This paper analysed the factors influencing the acceptance of functional foods (FFs) of three distinct groups of young Italian consumers. We implemented an ordered probit model based on data collected in a field survey carried out in southern Italy in 2008. The results showed that different sources of information and knowledge (e.g. the internet, newspapers and universities), judgements and motivations (e.g. taste and health effects credibility) are key elements in the acceptance of FFs. This implies the need to identify highly differentiated communication and marketing strategies for both public agencies and private firms in order to promote FF consumption. |
Tipo: Journal Article |
Palavras-chave: Functional foods; Consumer acceptance; Ordered probit; Italy; Food Consumption/Nutrition/Food Safety. |
Ano: 2010 |
URL: http://purl.umn.edu/97228 |
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Cicia, Gianni; Cembalo, Luigi; Del Giudice, Teresa; Scarpa, Riccardo. |
The intense process of internationalization of the food market is giving rise to new competitive scenarios. Growing market shares on the part of new export countries, along with other consumer and retail issues, impose different marketing policies for agri-food products. In particular, greater consumer awareness of environmental and health issues is changing the structure of demand for fresh products. In the past, the country of origin and a good quality/price ratio were the main strategic strengths for gaining and maintaining international market shares. Nowadays, market shares are gained by moving towards new product attributes, namely environmental friendliness and food safety. This paper draws attention to new, more successful marketing strategies. The... |
Tipo: Article |
Palavras-chave: Competitiveness strategies; German cherry tomato market; Environmentally friendly; Fresh vegetables; Mixed Nested Logit; Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Industrial Organization; International Relations/Trade; Production Economics. |
Ano: 2011 |
URL: http://purl.umn.edu/121849 |
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Cicia, Gianni; Corduas, Marcella; Del Giudice, Teresa; Piccolo, Domenico. |
D'Elia and Piccolo (2005) have recently proposed a mixture distribution, named CUB, for ordinal data. The use of such a mixture distribution for modelling ratings is justified by the following consideration: the judgment that a subject expresses is the result of two components, uncertainty and selectiveness. The possibility of relating the parameters of CUB models to covariates makes the formulation interesting for practical applications In this case study, a sample of 224 fair‐trade coffee consumers were interviewed at stores. With this data‐set, CUB model split consumers, according to their preferences, in two different segments: one showing high price elasticity, and one with a low price elasticity. As regards the potential of the CUB model, it showed a... |
Tipo: Journal Article |
Palavras-chave: CUB model; Fair trade coffee; Latent class choice model; Food Consumption/Nutrition/Food Safety; Research Methods/ Statistical Methods. |
Ano: 2010 |
URL: http://purl.umn.edu/91144 |
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Cicia, Gianni; Del Giudice, Teresa; Ramunno, Ilaria; Tagliafierro, Carolina. |
Recently, Italian agriculture has been widely characterised by the increasing number of farms and land converting to organic farming. In the slow process of shifting from a "niche" to a broader consumption in the organic products market deep differences between conventional and organic production, distribution and consumption became evident. In such a context, the consumer's behaviour about organic products analysis transpires to be complex as it involves either social - economic and psychographic characteristics. In order to address this issue a research has been carried out in two steps: in the first one, a qualitative analysis step, 45 consumer s of organic products were interviewed by phone using laddering techniques; then, in the second quantitative... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Organic products; Preference analysis; Laddering interviews; Choice model; Demand and Price Analysis. |
Ano: 2006 |
URL: http://purl.umn.edu/10057 |
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Cicia, Gianni; Corduas, Marcella; Del Giudice, Teresa; Piccolo, Domenico. |
In recent years, in the field of consumer behaviour, a large number of new models and instruments for preference analysis have been proposed. This strand of the literature has developed along two different lines. The first has produced approaches that have a more solid economic basis, but which at the same time require increasingly complex econometric analysis. Moreover, in this research field, based on stochastic utility theory and choice experiments, less weight is given to the socio-economic and psychometric characteristics of the individual in determining preferences. By contrast, the second strand has given rise to many methods to analyse consumer behaviour based on quality approaches such as laddering or focus groups where behavioural characteristics... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Research Methods/ Statistical Methods. |
Ano: 2009 |
URL: http://purl.umn.edu/59209 |
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Leksinaj, Elvira; Cicia, Gianni; Cembalo, Luigi; Del Giudice, Teresa; Meco, Maksim; Nelaj, Taulant. |
What is nowadays known as organic farming in Albania is at an initial phase. It is mainly located in the so called “marginal areas” by small farms. Organic market in Albania can be considered as at a very starting stage with small niches marketing point but with a growing interest of consumers for fresh productions with limited processing activities. The conditions for a better partaking in the country’s markets is, however, desirable since commercial and trade between Albania and other countries, mainly EU’s, is readily growing. The aim of the present research work is to present a descriptive analysis of the structural and productive indicators of the organic and, at large, the whole agriculture sector in Albania. The first part of the paper analyses the... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Albanian agriculture; Organic potential farms; SWOT analysis; Premium price.; Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety. |
Ano: 2009 |
URL: http://purl.umn.edu/58082 |
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Panico, Teresa; Del Giudice, Teresa; Pascucci, Stefano. |
In the years to come Rural Development Policies will be an increasingly important part of EU Cohesion Policies. In particular, Convergence Regions with a high percentage of rural areas and a major development gap will be the most affected by this scenario. The objectives of this paper are twofold. The first is to analyze Italian Rural Development Programs in order to investigate how the Italian regional authorities have interpreted the potential role of the new RD programs and identified the specific strategies to be pursued. The second objective is to evaluate the coherence between strategies and tools indicated in the different programs. The financial plans will be compared in order to detect the possible different strategic approaches existing among... |
Tipo: Conference Paper or Presentation |
Palavras-chave: RDP; Policy Coherence; Italian RDP; Agricultural and Food Policy; Q10; Q18. |
Ano: 2008 |
URL: http://purl.umn.edu/44805 |
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Registros recuperados: 17 | |
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