| The complexity of the consumers' behavior has taken the food industry to a new level of dynamism. Therefore, understanding the factors that influence this behavior is decisive for the differentiation of products to niche markets and even to adjust the supply according to consumers' expectancy. This article proposes a conceptual model to identify the factors influencing beef consumption in Brazil. The methodological approach was characterized by a systematic review through a synthesis of research related directly to this topic. Therefore, 76 papers published during the 2000-2014 period, including official documents (statistics), full research papers, abstracts, proceedings, and reports, were selected. Four main factors were related to influences in consumer... |
