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Registros recuperados: 45
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Consumer WTP for Blueberry Attributes: A Hierarchical Bayesian Approach in the WTP Space AgEcon
Shi, Lijia; House, Lisa; Gao, Zhifeng.
A stated preference experiment is conducted to elicit consumer WTPs for various blueberry attributes. The mixed logit model is employed to account for consumer heterogeneity. The model is set up in the WTP space where the distributions of WTPs are directly specified. Considering the high diversity of consumer perception and the remarkable benefits from differential marketing, we apply the hierarchical Bayesian approach and the discussion is based on the individual level WTP estimates. The results show that “local produced” attribute is preferred over simply “produced in the U.S.” by most respondents. By contrast, less than 50% of the respondents are willing to pay premium for organic blueberries. In addition, hardly any relationship between demographics...
Tipo: Conference Paper or Presentation Palavras-chave: Willingness to Pay; Blueberry Attributes; Mixed Logit; Preference Space; WTP Space; Hierarchical Bayesian; Differential Marketing; Agribusiness; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Marketing.
Ano: 2011 URL: http://purl.umn.edu/103524
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COOL and Consumers' Willingness to Pay in the Fresh Produce Industry - Some Initial Impressions from the Field AgEcon
Sterns, James A.; House, Lisa; VanSickle, John J.; Wysocki, Allen F..
The debate about Country-of-Origin labeling (COOL) has centered on the projected benefits and costs of its implementation. This study uses data from a Vickery auction (n=320) to estimate willingness to pay for COOL. Preliminary findings suggest, on average, consumers value COOL, are not homogenous, and prefer fresh produce grown in the U.S.
Tipo: Working or Discussion Paper Palavras-chave: Food Consumption/Nutrition/Food Safety; International Relations/Trade.
Ano: 2004 URL: http://purl.umn.edu/15644
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ANALYSIS OF FACTORS INFLUENCING THE FREQUENCY OF CATFISH CONSUMPTION IN THE UNITED STATES AgEcon
Drammeh, Lamin; House, Lisa; Sureshwaran, Suresh; Selassie, Haile.
Consumption of seafood, including catfish, has become an important part of the diet for consumers in the United States. Per capita consumption of catfish increased from 0.41 pounds in 1985 to 0.90 pounds in 2001. The goal of this study is to investigate factors that influence the decisions to consume and frequency of consumption of catfish. One finding was the main emphasis of the Catfish Institute to market catfish as "farm-raised”" and to increase preparation knowledge through distribution of recipes should address factors likely to increase consumption.
Tipo: Conference Paper or Presentation Palavras-chave: Food Consumption/Nutrition/Food Safety.
Ano: 2002 URL: http://purl.umn.edu/19584
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Simulation Modeling of an International Tomato Supply-Chain Distribution System: Analyzing the Impact of Food Quality Technology on All Supply-Chain Players AgEcon
Ge, Jiaoju; Wysocki, Allen F.; House, Lisa; Welt, Bruce A.; Emond, Jean-Pierre; Brecht, Jeffrey K.; Nunes, Cecilia Do Nascimento.
Tipo: Journal Article Palavras-chave: Agribusiness; International Relations/Trade.
Ano: 2006 URL: http://purl.umn.edu/8550
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United States – European Union Agricultural Trade Flows AgEcon
Dahl, Ellie; House, Lisa.
Population growth and general economic performance drives global demand for food and agricultural products, which lays the foundation for trade and U.S. exports (ERS a). Through the effects on employment, purchasing power and income, agricultural exports play a significant role in both the farm and nonfarm economy (Edmonson). In 2006, each export farm dollar earned generated an additional $1.65 in business activity in 2006 (Edmondson). As a result, the $71.0 billion earned in agricultural exports stimulated an additional $117.2 billion in general economic activity in 2006 (Edmondson). Over the past five years, values of agricultural exports from the U.S. have been on the rise hitting record levels (Brooks). Increased demand in Canada and Mexico are...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Industrial Organization.
Ano: 2008 URL: http://purl.umn.edu/49841
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The Influence of Culture on the Impact of Recommendations on Product Adoption: A Cross-Cultural Social Network Study AgEcon
House, Lisa; Mullady, Joy; Lobb, Alexandra E.; House, Mark.
Unlike traditional demographic variables that are based on individual characteristics, social network analysis examines the various relationships between people. The basis of network analysis is to understand how actors are located within a network. Self reported data is collected to describe the degree of the knowledge and trust between each pair of participants in this study. Using methods from graph theory the resulting matrices are analyzed resulting in the assignment of degrees of connection among the participants. This research tests whether social networks can be used to predict food product adoption in a multi-country setting. The goal of this paper is to determine if variables that represent different aspects of group structure can better...
Tipo: Conference Paper or Presentation Palavras-chave: Demand and Price Analysis; Marketing.
Ano: 2007 URL: http://purl.umn.edu/9984
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EVALUATING FACTORS INFLUENCING GROCERY STORE CHOICE AgEcon
Palma, Marco A.; Emerson, Robert D.; House, Lisa.
This paper analyzes consumer preferences toward grocery store choices given a set of attributes of stores. This information will then be used to make inferences on how the opening of a Wal-Mart supercenter would affect the other grocery stores in a small city.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Institutional and Behavioral Economics.
Ano: 2003 URL: http://purl.umn.edu/21909
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How do Different Countries use PDO/GI Standards: A Case Study Comparing Wisconsin Cheddar to Parmesan-Reggiano AgEcon
House, Lisa; Patel, Payal; Thomas, Spreen.
Protected Geographic Indicators (PGI) and Product Differentiation of Origination (PDO) are products that are linked to certain regions or countries that define them based on where they are produced, prepared and/or packaged before they are sold. However, the exact interpretation of PGI/PDOs is not synonymous around the world, leading to disputes over trade barriers between nations. The goal of this paper is to discuss the quality and safety control issues that go into the production of PGI/PDOs as well as trade regulations that are currently being discussed at the World Trade Organization’s Doha multilateral trade agreements meetings. A comparison of how countries mark PGI/PDO products is made by comparing two cheese industries: Wisconsin Cheddar from the...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Research and Development/Tech Change/Emerging Technologies; Risk and Uncertainty.
Ano: 2009 URL: http://purl.umn.edu/59176
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CAROLINA GOLDEN PRODUCTS AgEcon
Sureshwaran, Suresh; House, Lisa; Hanks, Gwen; Little, Randall D..
This case study focuses on an investment decision made in a poultry processing firm which is faced with increased sales targets but is constrained by dependence on other companies for storage and distribution. The decision to construct a distribution center is analyzed in this study. Instructors can use this case to teach agribusiness finance. As with other case studies, many issues can be explored, such as market channels, the importance of assumptions, and structure of the poultry industry.
Tipo: Journal Article Palavras-chave: Agribusiness.
Ano: 2001 URL: http://purl.umn.edu/27825
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How Agricultural Economists Increase the Value of Agribusiness Research AgEcon
Knight, Erika P.; House, Lisa; Wysocki, Allen F.; Batista, Juan C.; Sawyer, Alan.
Historically, there has been declining cooperation between agribusiness firms and agricultural economists. In new product marketing research, firms' tend to conduct their own analyses, partially due to confidentiality, usually consisting of simple univariate or bivariate statistics such as chi-squared tests of independence. The primary objective of this paper is to demonstrate, through a case study, one way in which agricultural economists can add value to agribusiness firms’ research. Results from the econometric model offer a richer explanation of consumer behavior and may be more useful to agribusiness firms.
Tipo: Conference Paper or Presentation Palavras-chave: Teaching/Communication/Extension/Profession.
Ano: 2006 URL: http://purl.umn.edu/21102
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Fruit and Vegetable Consumption among College Students in Arkansas and Florida: Food Culture vs. Health Knowledge AgEcon
Schroeter, Christiane; House, Lisa; Lorence, Argelia.
This study determines the impact of demographics, dietary and health knowledge, and food culture on fruit and vegetable consumption of college students in Arkansas and Florida. Our empirical analysis demonstrates that food culture significantly impacts consumption of fruits and vegetables; a finding which emphasizes the need to target cultural aspects when developing effective and efficient management of agribusiness firms. Understanding the antecedents to consumption for products like fruits and vegetables is important to agribusiness industry, policy makers and organizations interested in evaluating the effectiveness of health education in promoting college students' health and decreasing the trends to obesity.
Tipo: Journal Article Palavras-chave: Fruit and vegetable consumption; College students; Food culture; Health knowledge; Food Consumption/Nutrition/Food Safety.
Ano: 2007 URL: http://purl.umn.edu/8165
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Industry-Academic Partnerships The View from the Corner Office AgEcon
Baker, Gregory A.; Wysocki, Allen F.; House, Lisa.
Industry-academic partnerships are described and discussed from the perspective of industry. Eight types of partnerships are discussed, including internships, mentoring, site visits, faculty-directed research, student research, consulting, in-class visits, and industry advisory boards. The benefits, problems, costs, motivation to participate, and advice for managing industry-academic partnerships are presented.
Tipo: Journal Article Palavras-chave: Industry partnerships; Industry collaboration; Internship; Mentor; Field trip; Consulting; Advisory board; Industrial Organization; Teaching/Communication/Extension/Profession; Q10; Q16.
Ano: 2008 URL: http://purl.umn.edu/53725
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Manufacturer Perceptions of U.S. Peanuts - Results of a Recent Survey AgEcon
House, Lisa; Ward, Ronald W.; Johnson, Julie; Lamb, Marshall.
In 2002, a new farm bill radically changed the U.S. peanut industry by eliminating the marketing quota system, requiring the industry to adjust to a more uncertain, market-oriented environment. This paper reports results from a survey of peanut manufacturers in nine countries identifying their peanut import habits and preferences.
Tipo: Conference Paper or Presentation Palavras-chave: Marketing.
Ano: 2007 URL: http://purl.umn.edu/34901
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Estimating Consumers' Willingness-To-Pay for Country-Of-Origin Labels in Fresh Apples and Tomatoes: A Double-Hurdle Probit Analysis of American Data Using Factor Scores AgEcon
Mabiso, Athur; Sterns, James A.; House, Lisa; Wysocki, Allen F..
Data are collected from primary shoppers in Gainesville Florida, Atlanta Georgia and Lansing Michigan using a Vickrey (fifth-priced sealed bid) experimental auction and a survey questionnaire to provide a sample of 311 observations useable for analysis. The average willingness to pay (WTP) for country of origin labeling (COOL) "Grown in the U.S." in apples and tomatoes are calculated then tested for equivalence to assess if WTP is produce specific. A double-hurdle probit model is then estimated to ascertain the prominent determinants of WTP for COOL. Independent variables include demographics, food safety and factor scores derived from a factor analysis of food quality and food preference variables. Results show that on average consumers are willing to pay...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics.
Ano: 2005 URL: http://purl.umn.edu/19418
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Using Choice Experiment to Estimate Consumer Valuation: the Role of Experiment Design and Attribute Information Loads AgEcon
Gao, Zhifeng; Yu, Xiaohua; House, Lisa.
Replaced with revised version of paper 09/22/09.
Tipo: Conference Paper or Presentation Palavras-chave: Marketing; Research Methods/ Statistical Methods.
Ano: 2009 URL: http://purl.umn.edu/49406
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The Effect Demographics Have On The Demand For Orange Juice AgEcon
Davis, Andrew; Gunderson, Michael A.; Brown, Mark G.; House, Lisa.
This paper investigates how the demand for orange juice is affected by the demographics of consumers. There are many variables in the orange juice demand equation and demographics are only one. Demographic variables are important in determining the tastes and preferences of different regions. The data that has been collected is weekly data over a two year period of time. The seemingly unrelated regression method will be used to examine the data. This project will be beneficial to orange juice advertising firms and companies that sell orange juice.
Tipo: Conference Paper or Presentation Palavras-chave: Food Consumption/Nutrition/Food Safety; Marketing.
Ano: 2008 URL: http://purl.umn.edu/6794
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Finding True Consumer Attitudes: Do Validation Questions Help? AgEcon
Gao, Zhifeng; House, Lisa; Bi, Xiang.
A survey with validation question was delivered to 3475 respondents to study the impact of using validation question to improve data quality. Results show that The respondents who passed the validation question had significantly older ages, higher median incomes and higher education levels. The WTP estimates with and without the respondents who fails the validation question differ significantly.
Tipo: Presentation Palavras-chave: Survey data quality; Validation question; Willingness to pay; Seafood; Choice experiment; Agribusiness; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Institutional and Behavioral Economics; Marketing.
Ano: 2012 URL: http://purl.umn.edu/123922
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Student Perceptions of Online Distance Education in Undergraduate Agricultural Economic Programs AgEcon
House, Lisa; Weldon, Richard N.; Wysocki, Allen F..
Undergraduate Food and Resource Economics majors and those with different majors were surveyed to determine the perceived advantages and disadvantages of distance and online education courses from a student perspective. Specific objectives included determining if students who have been exposed to more online courses are more likely to rate online education as positive or negative relative to the traditional classroom setting. In general, Food and Resource Economics majors tended to view distance and online education courses less favorably than did the others.
Tipo: Journal Article Palavras-chave: Distance education; Online courses; Teaching/Communication/Extension/Profession; A2.
Ano: 2007 URL: http://purl.umn.edu/6563
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Victor Melgar's Coffee Farm AgEcon
Melgar, Salvador; House, Lisa; Barnett, Barry J..
This case study focuses on a coffee farmer in Guatemala who, given current low coffee prices, is worried about his ability to maintain the family tradition of coffee production. He wonders whether the current low prices are just another of the periodic downturns in the volatile coffee market or whether the market is experiencing structural changes that will have long-term implications. In this case, the farmer is presented with three alternatives, including continuing to produce and market commodity coffee. The other alternatives involve changes in production and/or marketing practices intended to increase profit margins.
Tipo: Journal Article Palavras-chave: Crop Production/Industries.
Ano: 2003 URL: http://purl.umn.edu/34389
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Accruals, Free Cash Flows, and EBITDA for Agribusiness Firms AgEcon
Trejo-Pech, Carlos Omar; Weldon, Richard N.; House, Lisa; Salas-Gutierrez, Tomas.
This study explores the relationships between the accrual and cash flow components of earnings for agribusiness. Three accrual models with their respective cash flows, free cash flows, and free cash flows to equity are analyzed. Results for the agribusiness industry are compared with results from previous studies of all firms. Earnings Before Interests, Taxes, Depreciation, and Amortization (EBITDA), a measure frequently recommended as a proxy for cash flow is tested using these models. Empirical results show that both the magnitude and the behavior of EBITDA differ from cash flows and should not be used as a proxy.
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness.
Ano: 2006 URL: http://purl.umn.edu/21152
Registros recuperados: 45
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