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	Provedor de dados AgEcon (1) Autor Kaiser, Harry M. (1) Kerley, Deborah (1) Messer, Kent D. (1) Schulze, William D. (1) Wansink, Brian (1) Palavra-chave Consumer/Household Economics (1) Food Consumption/Nutrition/Food Safety (1) Tipo do documento Conference Paper or Presentation (1) Ano 2008 (1) País United States (1) Idioma Inglês (1)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 1 Primeira ... 1 ... Última EXPIRATION DATES AND STIGMA: WHY DON’T WE OBSERVE HEDONIC MARKETS FOR PERISHABLE PRODUCTS? AgEcon Kerley, Deborah; Messer, Kent D.; Wansink, Brian; Kaiser, Harry M.; Schulze, William D.. Consumers indicate on surveys that price and freshness are important to their purchase decisions. If this is true, then why don’t retailers sell milk differentiated by the date it was pasteurized or why are meats not displayed with several different prices based on time since butchering? Our experimental results suggest that the addition of an expiration date led consumers to consider milk to have a consistent level of freshness until the expiration date in contrast to them assuming a more linear decline. Our findings indicate that expiration dating substantially alters consumers’ beliefs on milks’ freshness and potentially enhances firms’ profits. Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety. Ano: 2008 URL: http://purl.umn.edu/6547 Registros recuperados: 1 Primeira ... 1 ... Última

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