|
|
|
|
| |
|
| |
|
|
| Larson, Donald W.; Mbowa, Swaibu. |
| Strategic marketing issues and challenges face maize seed marketing firms as farmers increasingly adopt hybrid varieties in a modernizing third world country such as Uganda. The maize seed industry of Uganda has changed dramatically from a government owned, controlled, and operated industry to a competitive market oriented industry with substantial private firm investment and participation. The new maize seed industry is young, dynamic, growing and very competitive. The small maize seed market is already crowded with six firms and the possibility of new entrants including more foreign firms. Maize seed firms must develop a marketing plan (marketing strategy and the 4Ps of product, price, place, and promotion) to analyze what each firm can do to improve... |
| Tipo: Journal Article |
Palavras-chave: Strategic marketing; Maize seed; Market reforms; Uganda; Crop Production/Industries; Marketing. |
| Ano: 2004 |
URL: http://purl.umn.edu/8126 |
| |
|
|
| Zulauf, Carl R.; Larson, Donald W.; Alexander, Christopher K.; Irwin, Scott H.. |
| This paper contributes to the debate on whether pre-harvest pricing strategies can improve returns over cash sales at harvest. It also examines cash flow needs of such strategies. The analysis is conducted for Ohio corn produced from 1986 through 1999. The pre-harvest strategies evaluated (short futures, long put, synthetic long put, put-call fence) did not statistically improve returns over cash sales at harvest. However, if implemented during or before planting, these naïve strategies reduced the standard deviation of annual gross income. Substantial cash flow may be incurred, either to establish the strategy or meet margin calls. Therefore, assessments of pre-harvest pricing strategies should include cash flow needs, along with return and risk.... |
| Tipo: Journal Article |
Palavras-chave: Cash flow risk; Pre-harvest pricing strategies; Price risk.; Marketing. |
| Ano: 2001 |
URL: http://purl.umn.edu/15299 |
| |
|
|
| Amimo, Oliveira; Larson, Donald W.; Bittencourt, Maurício Vaz Lobo; Graham, Douglas H.. |
| Many policy makers and businesses erroneously believe that rural populations, particularly in Africa, have no margin for savings over consumption needs. This study examines the potential for financial savings in rural Mozambican households by looking at the determinants of savings behavior. An econometric model for a household's saving behavior was estimated using data from 113 rural households from Nampula province in Mozambique. Results indicate that income, physical wealth, household size, and years of schooling affect a household's savings behavior. The study also finds that Mozambican rural households use their own grassroots associations for many financial services due to the lack of access to formal financial intermediaries. |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Consumer/Household Economics; Financial Economics. |
| Ano: 2003 |
URL: http://purl.umn.edu/25921 |
| |
|
| |
|
| |
|
|
| Baldwin, E. Dean; Thraen, Cameron S.; Larson, Donald W.. |
| Scherer's industrial organization model is modified to characterize the grain marketing system. The modified model identifies the important relationships between economic characteristics and the type of grain facilities found in three states; Alabama, Illinois, and Ohio. Multivariate linear discriminate analysis is used to identify the important basic supply, demand, and transportation variables within and among these states. It is concluded that the structural differences among selected grain marketing regions can be explained by regional differences in basic supply, demand, and transportation variables. The findings suggest that Scherer's industrial organization model can be adapted to explain the diverse structure of the grain marketing system in... |
| Tipo: Journal Article |
Palavras-chave: Industrial Organization. |
| Ano: 1984 |
URL: http://purl.umn.edu/29729 |
| |
|
|
|
