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| Makdisi, Fadi; Marggraf, Rainer. |
| Estimating the value consumers place on farm animal welfare (FAW) can predict the extent to which consumers are ready to support policy changes aimed at improving the welfare of farm animals and developing animal-friendly production systems that can also compete on markets. This study aimed at exploring consumer preferences and willingness-to-pay (WTP) for broiler meat in Germany which is certified as having been produced under a system that caters for FAW. In addition, logistic and linear regression models were estimated to examine the factors affecting consumers’ decision to buy certified FAW products. The data was obtained from a survey of 300 German broiler consumers, which was designed using the contingent valuation methodology. The results showed... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Farm animal welfare (FAW); Broiler; Contingent valuation method (CVM); Willingness-to-pay (WTP); Agribusiness. |
| Ano: 2011 |
URL: http://purl.umn.edu/115359 |
