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Registros recuperados: 5
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SEGMENTING NICHE GOAT-MEAT MARKETS AgEcon
Nelson, Mack C.; Whitehead, Jackie; Mobini, Seyedmedhi; Brown, Nathaniel B., Jr.; Thomas, Marc.
This research report provides an examination of the ratings of an important sensory attribute of chevon (goat meat) with that of beef and pork. Results from an analysis of variance of comparative ratings of the flavor of chevon and that of beef and pork suggest that selected demographic characteristics of U.S. consumers influenced the ratings of chevon'’s flavor with that of beef and pork. The findings indicate that Hispanics, blacks, and females should not be treated as homogenous niche markets. The results suggest that there are distinct subdivision preferences within and between these consumer partitions.
Tipo: Journal Article Palavras-chave: Agribusiness.
Ano: 2004 URL: http://purl.umn.edu/27118
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An Evaluation of Consumer Preferences Regarding Goat Meat in the South AgEcon
Knight, Erika P.; House, Lisa; Nelson, Mack C.; Degner, Robert L..
The data obtained from a telephone survey that targeted residents in eleven Southern states (Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, and Texas) were used to identify factors that influence goat-meat consumption by Southern consumers. The study also identifies marketing strategies that may encourage the consumption of goat-meat. This information can be used by goat-meat industry officials to better understand who their consumers are and to further expand their markets. The results from an ordered probit analysis indicated various demographic factors and consumption of other meats influenced goat-meat consumption preferences. For example, the probability of consuming goat meat...
Tipo: Journal Article Palavras-chave: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 2006 URL: http://purl.umn.edu/8543
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Demand Potential for Goat Meat in Southern States: Empirical Evidence from a Multi-State Goat Meat Consumer Survey AgEcon
Nelson, Mack C.; Liu, Xuanli.
A survey conducted in 11 Southeastern states elicits consumers' demand and preferences for various goat meat products. The data permit examination of goat meat demand of ethnic populations and the diversity among the states surveyed. The study uses five econometric models to examine the current demand, potential demand, and demand related to season and occasions on the goat meat market. Our analysis suggests that there exist a substantial demand for goat meat and the potential increase in the demand. The findings also identify the major factors in the determination of goat meat purchasing behavior.
Tipo: Conference Paper or Presentation Palavras-chave: Demand; Logit Model; Goat Meat; Demand and Price Analysis.
Ano: 2005 URL: http://purl.umn.edu/19224
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Price Variability and the Marketing of Goat Classifications AgEcon
Nelson, Mack C.; Lui, Xuanli; Styles, Erika Knight.
Tipo: Conference Paper or Presentation Palavras-chave: Marketing; Goats; Demand and Price Analysis; Marketing.
Ano: 2009 URL: http://purl.umn.edu/46777
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A Pilot Study of Halal Goat-Meat Consumption in Atlanta, Georgia AgEcon
Ibrahim, Mohammed; Liu, Xuanli; Nelson, Mack C..
Atlanta is a relatively large market for goat meat. As in most metropolitan areas around the U.S., goat-meat consumption has grown steadily in Atlanta over the past decade (Northwest Cooperative Development Center 2005; Nettles and Bukenya 2004). This growth is attributed to the influx of immigrants from goat-meat-eating countries into the U.S. over the same period (Gipson 1999). The increase in demand for goat meat has made the U.S. a net importer of competitively priced goat meat from Australia and New Zealand into major U.S cities such as Atlanta (USDA-FAS 2006). The fact that goat-meat imports from Australia have steadily increased over the years makes markets such as Atlanta of particular interest to both Georgia goat-meat suppliers and meat-goat...
Tipo: Report Palavras-chave: Food Consumption/Nutrition/Food Safety; Livestock Production/Industries.
Ano: 2008 URL: http://purl.umn.edu/55614
Registros recuperados: 5
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