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	Provedor de dados 31 (1) Autor Hanf, C.-Hennig (1) Patelli, P. (1) Saggau, Volker (1) Palavra-chave Consumer response (1) Consumer/Household Economics (1) Information diffusion (1) Multi-agent simulation (1) Risk communication (1) Tipo do documento Conference Paper or Presentation (1) Ano 2005 (1) País United States (1) Idioma Inglês (1)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 1 Primeira ... 1 ... Última Food Risk Communication and Consumers' Trust in the Food Supply Chain 31 Hanf, C.-Hennig; Patelli, P.; Saggau, Volker. Our motivation is lying on the questions "How does a food scare and information of a food scare influence the buying decision of one single agent and the changes in the aggregate demand?" and "How can we evaluate effective risk communication strategies?". Since we investigate a society of consumers which do have their own decision functions, we can observe how new information could influence the behaviour of each consumer and more interesting the aggregate changes in the demand by creating a population of agents. This multi agent simulation can be used to investigate how different information releases and decision functions influence the aggregate demand. The agents get information from the networks in which they are present. Then this information will be... Tipo: Conference Paper or Presentation Palavras-chave: Multi-agent simulation; Consumer response; Information diffusion; Risk communication; Consumer/Household Economics. Ano: 2005 URL: http://purl.umn.edu/24502 Registros recuperados: 1 Primeira ... 1 ... Última

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