|
|
| Huque, Sheikh Mohammad Rafiul; Hossain, Shaikh Tanveer; Rana, Mohammad Baktiar. |
| Considering the risks associated with food consumption, several risk reduction strategies are used by consumers, all linked to brand loyalty, store image or label references that build trust in the product. A food product can be labeled organic if it complies with the principles for organic production, processing, labeling and control. Previous researchers have identified that organic certification logo have significant impact on consumption of organic products in urban markets. Organic logo increases trustworthiness of urban consumers about organic produces. Previous studies further observed that high price has deep connotation with trustworthiness about organic produces and urban buyers have ability to pay high price. The urban buyers though they have... |
| Tipo: Conference paper, poster, etc. |
Palavras-chave: Values; Standards and certification Knowledge management. |
| Ano: 2015 |
URL: http://orgprints.org/29376/7/29376.pdf |
| |
