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| Canavari, Maurizio; Regazzi, Domenico; Spadoni, Roberta. |
| The "quality issue" in the agri-food sector has been gaining importance over the past few years. Firms are continually searching for techniques and tools which permit production of goods that meet as many as possible of the characteristics demanded by the market. Quality assurance methods and techniques can provide a useful tool for approaching evolving markets in the correct way. This paper focuses on a survey conducted in certain sub-sectors (fruit and vegetable, meal and pasta, wine) and is specifically restricted to the Emilia-Romagna region. The survey found that there is extensive awareness of and widespread interest in quality systems. However, the objective of initiating a pattern of renewal which incorporates quality systems has not yet been... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Marketing. |
| Ano: 1998 |
URL: http://purl.umn.edu/14497 |
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| Marchesini, Sergio; Hasimu, Huliyeti; Regazzi, Domenico. |
| Consumers look for the highest affordable food quality, given their household budgets and perceptions of product quality. Such perception is however strictly related to culturally linked variables, and the importance attached to each component of the overall quality vary greatly among countries. Different perceptions lead to different purchase decisions. This concept is even clearer for the aspects of quality that cant be tested directly. Consumer goods may be divided into search, experience and credence goods, depending on when the consumer is capable of assessing their quality (before buying, after consuming or in the very long term). Most quality agro-food products, such as food with geographical indications (GIs) and low input food (LIFs), fall into... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Quality; Agro-food; Perception; Agribusiness. |
| Ano: 2007 |
URL: http://purl.umn.edu/7892 |
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