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Sans, P.; de Fontguyon, G.; Sylvander, B.; Le Floc’h, A.; Auersalmi, M.; Schmid, O.. |
This contribution aims to present the results of a French case-study analysis - BioBourgogne Viande - carried up by members of three research teams in the framework of the European Program OMIaRD (Organic Marketing Initiatives and Rural Development)1. This overall project examine all aspects of organic products marketing in Europe in order to develop strategies that both satisfy environmentally and ethically conscious consumers, support the development of new jobs and improve incomes in rural communities. The project focuses on the impact of what we name Organic Marketing Initiative (O.M.I) on rural development, especially in Less Favoured Areas (L.F.A). An OMI is an organisation of actors (privately or co-operatively owned) involving participation... |
Tipo: Conference paper, poster, etc. |
Palavras-chave: Markets and trade; Social aspects. |
Ano: 2003 |
URL: http://orgprints.org/6730/1/Paper_SAFO_version_2.pdf |
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