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PERCEPTIONS OF RETAIL FOOD STORE CUSTOMERS FOR THE YEAR 2000 AgEcon
Krueckeberg, Harry F.; Sullivan, Timothy.
The purpose of the research on which this report was based was to determine the projected impact that an aging American market could have on retail food stores. A survey was sent to 2,600 households resulting in a total of 721 responses. The data were analyzed to determine present retail food store selection criteria and food purchasing behaviors compared with behaviors projected for the year 2000. Several recommendations for food retailers were made based on the results of the survey. The survey respondents did not project significant changes in store selection criteria between 1989 and the year 2000. Service requirements did differ. Home shopping and grocery delivery were projected to be more important in the year 2000. Shopping and food...
Tipo: Journal Article Palavras-chave: Consumer/Household Economics.
Ano: 1990 URL: http://purl.umn.edu/26994
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