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Siebert, John W.; Nayga, Rodolfo M., Jr.; Thelen, Gina C.; Kuker, Don. |
The small firms examined produce meats in the State of Texas and emphasize such products as sausage, jerky, brisket, and fresh meats. The authors test hypotheses with the intent to identify operational factors associated with firm financial success. A quartile model and an econometric model are both used for this purpose. Results generally suggest important factors for firms to be profitable include product selection, pricing strategies, special equipment, and location. |
Tipo: Journal Article |
Palavras-chave: Agribusiness; Agricultural Finance. |
Ano: 2000 |
URL: http://purl.umn.edu/34485 |
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Siebert, John W.; Nayga, Rodolfo M., Jr.; Thelen, Gina C.. |
Small smoked and processed meat manufacturers constitute a unique cottage industry in Texas. This paper assesses ways for such firms to improve their financial performance through better marketing strategies. The results indicate that, on average, small firms tend to be the most profitable. This is true whether size is measured in terms of dollars, pounds, or number of employees. The more profitable firms tend to be those that are located in rural areas or in shopping centers; those that make the majority of their sales at their own stores; those that do less of their own distribution; and those that emphasize fresh meat sales and de-emphasize jerky sales. |
Tipo: Journal Article |
Palavras-chave: Agribusiness. |
Ano: 2000 |
URL: http://purl.umn.edu/27414 |
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