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	Provedor de dados AgEcon (2) Autor Meenakshi, J.V. (2) Tomlins, Keith (2) Awool, Manfred (1) Banerji, Abijit (1) Chowdhury, Shyamal K. (1) Chowdury, Shyamal K. (1) De Groote, Hugo (1) Frimpong, Benedicta (1) Haleegoah, Joyce (1) Owori, Constance (1) Mais... Palavra-chave Demand and Price Analysis (2) Agricultural and Food Policy (1) Biofortification (1) C35 (1) C93 (1) Cheap talk (1) Conjoint analysis (1) Consumer/Household Economics (1) Consumers (1) Crop Production/Industries (1) D 83 (1) Experimental auction (1) Field experiments (1) Food Consumption/Nutrition/Food Safety (1) Food Security and Poverty (1) Health Economics and Policy (1) Hypothetical bias (1) Maize (1) Q18 (1) Sensory evaluation (1) Mais... Tipo do documento Conference Paper or Presentation (1) Journal Article (1) Ano 2010 (1) 2009 (1) País United States (2) Idioma Inglês (2)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 2 Primeira ... 1 ... Última Assessing rural consumers’ WTP for orange, biofortified maize in Ghana with experimental auctions and a simulated radio message AgEcon De Groote, Hugo; Tomlins, Keith; Haleegoah, Joyce; Awool, Manfred; Frimpong, Benedicta; Banerji, Abijit; Chowdury, Shyamal K.; Meenakshi, J.V.. Deficiencies of micronutrients such as vitamin A are widespread, expecially in Africa. Biofortified crops such as maize, bred for high levels of provitamin A might offer a solution, but these crops are often bright orange, and African maize consumers prefer white. To estimate the consumers interest in orange biofortified maize, sensory evaluations were organized in rural Ghana with white, yellow and orange maize. The effect of information on willingness to pay for biofortification was estimated using a simulated radio message. Results indicate that color preferences are highly regional, wide variation exist within regions, and the provision of information is able to change these preferences. The color of biofortified maize should therefore not be seen as... Tipo: Journal Article Palavras-chave: Maize; Biofortification; Consumers; Experimental auction; Sensory evaluation; Crop Production/Industries; Demand and Price Analysis. Ano: 2010 URL: http://purl.umn.edu/96197 Are Consumers in Developing Countries Willing-to-Pay More for Micronutrient-Dense Biofortified Foods? Evidence from a Field Experiment in Uganda AgEcon Chowdhury, Shyamal K.; Meenakshi, J.V.; Tomlins, Keith; Owori, Constance. Vitamin A deficiency is a major health problem in Africa and in many other developing countries. Biofortified staple crops that are high in pro vitamins A and adapted to local growing environment have the potential to reduce the prevalence of vitamin A deficiency. One such example is the orange-fleshed sweetpotato. However because of its distinctive orange color, which is in contrast to the white varieties that are typically consumed in Africa, it is important to assess whether consumers will accept it. It is this question that this paper attempts to address, using a choice experiment with the real product to quantify the magnitude of the premium or discount in consumers’ willingness to pay that may be associated with it. In addition, it also considers... Tipo: Conference Paper or Presentation Palavras-chave: Cheap talk; Field experiments; Hypothetical bias; Conjoint analysis; Universal logit; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Health Economics and Policy; C35; C93; D 83; Q18. Ano: 2009 URL: http://purl.umn.edu/49945 Registros recuperados: 2 Primeira ... 1 ... Última

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