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Hearne, Robert R.; Volcan, Mirel. |
Choice Experiments are used to elicit Costa Rican consumer preferences for different attributes of organic and conventional vegetables in a hypothetical market. Focus groups identified a primary concern with the food safety and a secondary interest on the environmental impact of production practices. Two alternative national certification seals were proposed: 1) a "Blue Seal" certifying the Department of Public Health's approval for food safety; and 2) a "Green Seal" certifying Ministry of Agriculture's approval for environmentally sound production practices. Three other attributes were selected: "Appearance", "Size", and "Price". These attributes, together with the proposed labels, were presented in different combinations to a sample of 432 Costa... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Consumer/Household Economics. |
Ano: 2002 |
URL: http://purl.umn.edu/19851 |