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Ulmer, Ann; Holcomb, Rodney B.; Woods, Michael D.; Willoughby, Charles V.; Tilley, Daniel S.. |
The evolution of value-added centers at land-grant universities, along with the recent development of numerous Ag Innovation Centers, has been viewed as a sign of a shifting emphasis to value-added agriculture research and technical assistance efforts. The entities that fund these centers, be they state or federal government, have a vested interest in the economic impacts of these centers. However, evaluating the efforts of a public good is not always an easy task. An economic-impact study of the Oklahoma Food and Agricultural Products Center (FAPC) was conducted to assess the total economic impacts of the firms assisted by the FAPC on Oklahoma's economy. A telephone survey was used to collect the necessary data and IMPLAN was used to estimate direct,... |
Tipo: Journal Article |
Palavras-chave: Agribusiness; Teaching/Communication/Extension/Profession. |
Ano: 2005 |
URL: http://purl.umn.edu/27761 |
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Henneberry, Shida Rastegari; Willoughby, Charles V.. |
Fruit and vegetable production is relatively new for many Oklahoma producers. A major concern for growers is marketing. Responses from a survey of growers and buyers were used to identify structural characteristics and marketing activities in the Oklahoma produce industry. The survey results suggest that direct marketing outlets are the most often used. However, the majority of respondents are interested in using new outlets. Oklahoma producers can meet the demands of quality in indirect marketing channels, but some of the required post-harvest service can be very costly for many of the small volume producers. |
Tipo: Journal Article |
Palavras-chave: Marketing. |
Ano: 1989 |
URL: http://purl.umn.edu/26687 |
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