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	Provedor de dados AgEcon (1) Autor Dhamvithee, Pisit (1) Jangchud, Anuvat (1) Shankar, Bhavani (1) Wuttijumnong, Phaisarn (1) Palavra-chave Agribusiness (1) Food industry (1) Innovation. (1) New product development (1) Thailand (1) Tipo do documento Journal Article (1) Ano 2005 (1) País United States (1) Idioma Inglês (1)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 1 Primeira ... 1 ... Última New Product Development in Thai Agro-Industry: Explaining the Rates of Innovation and Success in Innovation AgEcon Dhamvithee, Pisit; Shankar, Bhavani; Jangchud, Anuvat; Wuttijumnong, Phaisarn. The Thai food industry is amongst the most dynamic and diverse in the world. Continual innovation in the form of new product development is critical to this industry, and yet new products are more likely to fail than succeed. In this paper,we investigate factors explaining both the rate of new product development as well as the rate of success in products newly introduced into the market, using data from a survey of firms. The methodology involves a Poisson regression to investigate the determinants of innovation and a Least Squares regression to explain success rates in innovation. Tipo: Journal Article Palavras-chave: New product development; Thailand; Food industry; Innovation.; Agribusiness. Ano: 2005 URL: http://purl.umn.edu/8137 Registros recuperados: 1 Primeira ... 1 ... Última

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