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Agro-food Business Strategies for Origin Labelled Products AgEcon
Albisu, Luis Miguel; Corcoran, Kate.
Traditional and typical food products are, at present, fully recognized by European Union institutions and regulations. The name Origin Labelled Products (OLPs) brings together all those food products, which have legal recognition under the EU legislation, defined as produced in a particular place or region, while complying with certain EU rules. The term includes products of either Protected Designation of Origin (PDO) or Protected Geographical Indication (PGI). Globalisation of food markets has reinforced the attractiveness of these products, as seen in the trend for consumers to appreciate locally produced products more in response to global brands and homogeneous food products. Food safety concerns among consumers, either rationally or emotionally...
Tipo: Journal Article Palavras-chave: Origin labelled products; Agro-food; Business strategies; Agribusiness; Marketing.
Ano: 2001 URL: http://purl.umn.edu/98908
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Literature review on the perception of agro-foods quality cues in the international environment AgEcon
Marchesini, Sergio; Hasimu, Huliyeti; Regazzi, Domenico.
Consumers look for the highest affordable food quality, given their household budgets and perceptions of product quality. Such perception is however strictly related to culturally linked variables, and the importance attached to each component of the overall quality vary greatly among countries. Different perceptions lead to different purchase decisions. This concept is even clearer for the aspects of quality that can’t be tested directly. Consumer goods may be divided into search, experience and credence goods, depending on when the consumer is capable of assessing their quality (before buying, after consuming or in the very long term). Most quality agro-food products, such as food with geographical indications (GIs) and low input food (LIFs), fall into...
Tipo: Conference Paper or Presentation Palavras-chave: Quality; Agro-food; Perception; Agribusiness.
Ano: 2007 URL: http://purl.umn.edu/7892
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