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	Provedor de dados AgEcon (2) Autor Nayga, Rodolfo M., Jr. (1) Penn, Jerrod (1) Saghaian, Sayed H. (1) Smith, Chaquenta (1) Staley, Daniel (1) Xue, Hong (1) You, Wen (1) Mais... Palavra-chave Childhood Obesity (2) Food Consumption/Nutrition/Food Safety (2) Agricultural and Food Policy (1) Consumer/Household Economics (1) Content Analysis (1) Health Economics and Policy (1) Internet Food Marketing (1) Marketing (1) Time Allocation (1) Triangular System of Equations (1) Two-Stage Polynomial Regression (1) Mais... Tipo do documento Conference Paper or Presentation (2) Ano 2011 (2) País United States (2) Idioma Inglês (2)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 2 Primeira ... 1 ... Última Food Commercials and Kids: Characterizing Advertising Content of Children's Online Television Programs AgEcon Penn, Jerrod; Staley, Daniel; Smith, Chaquenta; Saghaian, Sayed H.. Internet marketing has gained attention as a new medium to advertise food products to children. This study examines the prevalence of food marketing during children's television programs that are available on the internet. While food is the largest product category advertised, commercials make up a smaller portion of episode time online compared to previous reports of television advertising. Tipo: Conference Paper or Presentation Palavras-chave: Internet Food Marketing; Childhood Obesity; Content Analysis; Food Consumption/Nutrition/Food Safety; Marketing. Ano: 2011 URL: http://purl.umn.edu/103621 Childhood Obesity Risk and the Role of Primary Caregivers: A Triangular Semi-parametric Simultaneous Equations Approach AgEcon Xue, Hong; You, Wen; Nayga, Rodolfo M., Jr.. This essay investigates the impacts of primary care giver’s (PCG) time allocation and food expenditure choices on childhood obesity using national panel study of income dynamic (PSID) data. A triangular system of equations is derived and estimated under parametric and semi-parametric model settings. The performances of the two modeling strategies are compared using predictive ability measures with the aid of bootstrap method. Test results suggest relatively better performance of the semi-parametric model than parametric model. Nevertheless, the comparison of the estimates from both parametric and semi-parametric estimation indicates no dramatic changes in our findings. Our results do not suggest significant impacts of PCG’s labor force participation... Tipo: Conference Paper or Presentation Palavras-chave: Time Allocation; Childhood Obesity; Triangular System of Equations; Two-Stage Polynomial Regression; Agricultural and Food Policy; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Health Economics and Policy. Ano: 2011 URL: http://purl.umn.edu/103587 Registros recuperados: 2 Primeira ... 1 ... Última

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