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| Kola, Jukka; Latvala, Terhi. |
| The recent food crises in Europe have raised public concerns about the quality and safety of food. The growing concern among the consumers towards food safety issues has increased the demand for quality attributes. Most quality properties of food products can be considered as credence characteristics, quality of which cannot be inferred before the purchase, and sometimes not even after the purchase. The aim of this study is to evaluate, both qualitatively and quantitatively, the value of new information about and the information systems set for credence characteristics of beef. Economics of information is the theoretical framework. The quantitative approach focuses to measure the ex ante value of credence characteristics, and the method of contingent... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Beef; Information; Credence attributes; Contingent valuation; Willingness to pay; Demand and Price Analysis. |
| Ano: 2002 |
URL: http://purl.umn.edu/19703 |
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| Wirth, Ferdinand F.; Stanton, John L.; Wiley, James B.. |
| Organic foods and local foods have come to the forefront of consumer issues, due to concerns about nutrition, health, sustainability, and food safety. A conjoint analysis experiment quantified the relative importance of, and trade-offs between, apple search and experience attributes (quality/blemishes, size, flavor), credence attributes (conventional vs. organic production method, local origin vs. product of USA vs. imported), and purchase price when buying apples. Quality is the most important apple attribute. Production method—organic versus conventional—had no significant impact on preferences. |
| Tipo: Journal Article |
Palavras-chave: Conjoint analysis; Organic; Locally grown; Credence attributes; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Marketing. |
| Ano: 2011 |
URL: http://purl.umn.edu/106064 |
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| Dentoni, Domenico; Tonsor, Glynn T.; Calantone, Roger J.; Peterson, H. Christopher. |
| Recent agricultural economics literature has largely analyzed consumers’ willingness to pay (WTP) for many credence attributes, including place of origin, organic, locally grown, environment friendly, fair trade, and animal welfare. In this study, we instead attempt to analyze why consumers value “locally grown,” which is a credence attribute receiving increasing attention in the market. Specifically, we propose a distinction between the direct effect and the indirect effect of “locally grown” on consumers’ attitudes towards agri-food products to explain consumers’ preferences for locally grown products. We collect data from an experiment with university students and analyze the data with a structural equation modeling methodology. |
| Tipo: Journal Article |
Palavras-chave: Credence attributes; Locally grown; Inferences; Attitudes; Marketing. |
| Ano: 2009 |
URL: http://purl.umn.edu/59252 |
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| Latvala, Terhi; Kola, Jukka. |
| The aim of this study is to evaluate both qualitatively and quantitatively the value of new information about and the information systems set for credence characteristics of beef. Economics of information is our theoretical framework. The quantitative approach focuses to measure the ex ante value of credence characteristics, and the method of contingent valuation is applied for this purpose. Results indicate that 59 % of Finnish consumers are willing to pay more to get information about safety and quality of beef products. Consumers are most concerned with diseases caused by food of animal origin. Genetically modified organisms (GMOs) are not considered as the mosthazardous risk factor in food products. However, if the beef products contain GMOs used in... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Beef; Information; Credence attributes; Contingent valuation; Willingness to pay; Food Consumption/Nutrition/Food Safety. |
| Ano: 2002 |
URL: http://purl.umn.edu/24841 |
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