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| Pluske, Johanna M.; Burton, Michael P.; Rigby, Dan; Vercoe, Philip E.. |
| In Australia, Bos taurus cattle breeds produce high quality meat, superior in taste and tenderness characteristics. Nevertheless, these breeds do not thrive in the Northern Australian environment. Stem cell transplant techniques could improve northern beef cattle breeding programs by facilitating crossbreeding via natural service. Focus groups were used in this study to explore consumer reaction to reproduction technologies and the implications for buying intentions. Findings suggested that consumers may react negatively to unconventional breeding technologies but the degree of this aversion is contingent upon how the technology is described. These findings are relevant for preparation of choice modeling surveys. |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Non-market valuation; Consumers; Focus groups; New technologies; Beef. |
| Ano: 2009 |
URL: http://purl.umn.edu/48167 |
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| Eberspacher, Beth; Jose, H. Douglas. |
| The first step in planning and delivering a successful program is to identify the needs and interests of the target audience. The North Central Risk Management Education Center, which provides grants for educational programs for producers in the 12 north central states in the US, conducted a series of focus groups with producers. The goals of the focus groups were to: 1) determine the impact of funded programs; 2) assess risk management education needs of producers; 3) assess preferred delivery methods; and 4) determine program characteristics that will enhance participation. The participants had an average age of 45 which is about 12 years younger than the average age of all farmers. With 1,861 acres of owned and rented land, they had slightly larger... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Focus groups; Risk management; Education needs; Labor; Marketing; Human risk; Teaching/Communication/Extension/Profession. |
| Ano: 2005 |
URL: http://purl.umn.edu/24242 |
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| de Carlos, Pilar; Garcia Martinez, Marian; de Felipe, Isabel; Briz, Julian; Morais, Federico. |
| During the last years, the research of food quality perception and food safety have been issue of greater attention due to the intense existing debate on aspects related to ethical considerations relative to the new agricultural production techniques, animal welfare concerns, food scares and crises and their impact in consumer's confidence, that have brought numerous questions about quality and food safety. With the Total Food Quality Model as a point of departure, this study proposes an analysis of quality perception and food safety related to beef in Spain. The objective of this paper is to focus on the focus group technique and the qualitative research, using NVivo software for the handling, analysing and interpretation of qualitative data. Results... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Focus groups; NVivo software; Quality perception; Food choice and food safety; Consumer/Household Economics; Q13. |
| Ano: 2005 |
URL: http://purl.umn.edu/24456 |
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| Morales,Liliana; Echeverría,Rodrigo; Barrera,María del V. |
| Unlike in the central zone of Chile, the use of contract farming (CF) is uncommon in the southern regions of the country, and few studies have attempted to explain this situation. The objective of this study was to analyze the factors that influence the use of CF in southern Chile. The methodology consisted of two approaches: a quantitative approach, wherein a multinomial logit model was applied to data obtained from questionnaires completed by 384 southern producers, and a qualitative approach that included in-depth individual interviews with professionals, officials of public institutions, and producer focus groups. The main results show that producers with high educational levels, large farms, and production oriented toward the export market who are... |
| Tipo: Journal article |
Palavras-chave: Contract farming; Multinomial logit model; Focus groups; Interviews. |
| Ano: 2013 |
URL: http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202013000100004 |
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