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	Provedor de dados 31 (2) Autor Hine, Susan E. (2) Loureiro, Maria L. (2) Palavra-chave Consumer/Household Economics (2) GMO-free (2) Local product (2) Organics (2) Payment card (2) Willingness to pay (2) Colorado grown (1) D12 (1) Niche market (1) Q13 (1) Mais... Tipo do documento Conference Paper or Presentation (1) Journal Article (1) Ano 2002 (1) 2001 (1) País United States (2) Idioma Inglês (2)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 2 Primeira ... 1 ... Última DISCOVERING NICHE MARKETS: A COMPARISON OF CONSUMER WILLINGNESS TO PAY FOR LOCAL (COLORADO GROWN), ORGANIC, AND GMO-FREE PRODUCTS 31 Loureiro, Maria L.; Hine, Susan E.. Demand for value-added products is highly segmented among different types of consumers. In this article, we assess consumer preferences for local, organic, and GMO-free potatoes in order to discover their potential niche markets. We identify sociodemographic characteristics that affect consumer preferences and compare the effects of different attributes on consumers' willingness to pay. Results suggest that the attribute "Colorado grown" carries a higher willingness to pay than organic and GMO-free attributes. Tipo: Journal Article Palavras-chave: Colorado grown; GMO-free; Local product; Niche market; Organics; Payment card; Willingness to pay; Consumer/Household Economics; D12; Q13. Ano: 2002 URL: http://purl.umn.edu/15073 DISCOVERING NICHE MARKETS: A COMPARISON OF CONSUMER WILLINGNESS TO PAY FOR A LOCAL (COLORADO GROWN), ORGANIC, AND GMO-FREE PRODUCT 31 Loureiro, Maria L.; Hine, Susan E.. Demand for value-added products is highly segmented among different types of consumers. In this paper, we assess consumer preferences for local, organic, and GMO-free potatoes in order to discover their potential niche markets. We identify socio-demographic characteristics that affect consumer preferences and compare the effects of different attributes on consumers' willingness to pay. Results suggest that the attribute "Colorado-Grown" carries a higher premium than organic and GMO-free attributes. Tipo: Conference Paper or Presentation Palavras-chave: GMO-free; Local product; Organics; Payment card; Willingness to pay; Consumer/Household Economics. Ano: 2001 URL: http://purl.umn.edu/20630 Registros recuperados: 2 Primeira ... 1 ... Última

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