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| Bodini, Antonella; Zanoli, Raffaele. |
| In the new economy Small and Medium Enterprises face new challenges in their Business-to-Consumers transactions, such as the use of new Information and Communication Technologies. Electronic commerce may represent a competitive strategy to make enterprises of the agro-food sector more visible to consumers, if usability is adequately taken into account. The main barrier to the development of successful e-commerce business is represented by websites not meeting basic accessibility and usability features. To tackle this issue, heuristic evaluation and the gap analysis approach has been adopted. The parameters taken into account stemmed from World Wide Web Consortium recommendations. Website usability issues have been measured by a panel of consumers assessing... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Agro-food e-commerce; Usability testing; Gap analysis; Customer satisfaction analysis; On line wine market.; Marketing. |
| Ano: 2009 |
URL: http://purl.umn.edu/57983 |
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| Linacre, Nicholas A.; Cohen, Joel I.. |
| The regulatory approval of genetically modified crops in the field initially requires small, restricted experimental trials known as confined field trials. These small scale experiments provide researchers with important information on environmental interactions and agronomic performance of the crop in a safe and contained manner. To authorize confined field trials regulatory review is required, with formats for obtaining relevant information differing from country to country. In this paper, a Gap Analysis is used to identify informational gaps and potential for harmonization of confined field trial application processes in three East African countries - Tanzania, Kenya, and Uganda. The basic principle behind gap analysis is a comparison of the status quo... |
| Tipo: Report |
Palavras-chave: Genetically modified crops; Gap analysis; Confined field trials; Biotechnology; Biosafety; Crop Production/Industries. |
| Ano: 2006 |
URL: http://purl.umn.edu/55421 |
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