The collection, primary processing, and subsequent sale of shea-based products make an important contribution to rural women’s cash income in many of Mali’s shea producing areas. Internationally, shea has recently become popular in high-valued cosmetics thanks to its therapeutic properties— a deviation away from its historic use as a cheap cocoa-butter substitute. For these reasons, international development actors have targeted the Malian shea value chain as part of their private-sector-development and rural-poverty-alleviation programs and strategies. Information asymmetry in the production and marketing of shea has led to a “Market for Lemons” scenario much like that described by Akerlof (1970), thereby compromising the subsector’s potential to serve as... |