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Registros recuperados: 8
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DEVELOPMENT OF A MARKET BENCHMARK PRICE FOR AGMAS PERFORMANCE EVALUATIONS AgEcon
Good, Darrel L.; Irwin, Scott H.; Jackson, Thomas E..
The purpose of this research report is to identify the appropriate market benchmark price to use to evaluate the pricing performance of market advisory services that are included in the annual AgMAS pricing performance evaluations. Five desirable properties of market benchmark prices are identified. Three potential specifications of the market benchmark price are considered: the average price received by Illinois farmers, the harvest cash price, and the average cash price over a two-year crop marketing window. The average cash price meets all of the desired properties, except that it would not be easily implementable by producers. It can be shown, though, that the price realized via a more manageable strategy of "spreading" sales during the marketing...
Tipo: Working or Discussion Paper Palavras-chave: Advisory services; Evaluating the pricing performance; Market benchmark price; C8; C0; D4; D8; L1; M3; Q0; Z0; Marketing.
Ano: 1998 URL: http://purl.umn.edu/14783
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Country of Origin Labeling for Fruits and Vegetables AgEcon
VanSickle, John J..
Tipo: Journal Article Palavras-chave: Crop Production/Industries; International Relations/Trade; M3.
Ano: 2008 URL: http://purl.umn.edu/94689
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Analysis of Value-Added Meat Product Choice Behaviour by Canadian Households AgEcon
Zhang, Xu; Goddard, Ellen W..
The competitive landscape in retailing has changed over the past decade. Moreover, the degree of product differentiation has been increasing: households are able to choose between an increasing number of store brands and national brands of similar products. The value added meat market is no different than any other sector of the grocery market – both national brands and private label brands are being developed to appeal to the consumer‘s desire for convenience, health, production and environmental attributes. Understanding the factors that are influencing consumers‘ value added meat product preferences is important for meat manufacturers who wish to add value to their firm‘s performance and increase market share. This knowledge is required in order to...
Tipo: Report Palavras-chave: Consumer behaviour; Store loyalty; Meat demand; Value-added meat; National/store brand choice; Consumer/Household Economics; Demand and Price Analysis; D1; M3.
Ano: 2010 URL: http://purl.umn.edu/99703
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Milk-Marketing: Impact of Perceived Quality on Consumption Patterns AgEcon
Grebitus, Carola; Yue, Chengyan; Bruhn, Maike; Jensen, Helen H..
Consumers’ use of quality characteristics to make milk purchase decisions reveal opportunities to create successful marketing strategies. Such a strategy could concern food quality. In this case, three core areas influence consumers’ quality perception: the perception process, the physical product itself and the communication about it (Grunert et al., 1996). Beyond this background, this article analyzes the impact of certain quality characteristics and socio-demographics on consumption patterns regarding whole fat milk, skim milk and organic milk. These milks were chosen because of the increasing awareness of different fat contents in the meaning of lower fat contents being healthier and the increasing importance of the organic food market. Steenkamp’s...
Tipo: Conference Paper or Presentation Palavras-chave: Milk; Marketing; Consumption patterns; Perceived quality; Ordered logit; Food Consumption/Nutrition/Food Safety; Marketing; D12; Q13; M3.
Ano: 2007 URL: http://purl.umn.edu/7867
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1997 PRICING PERFORMANCE OF MARKET ADVISORY SERVICES FOR CORN AND SOYBEANS AgEcon
Jackson, Thomas E.; Irwin, Scott H.; Good, Darrel L..
The purpose of this research report is to present an evaluation of advisory service pricing performance in 1997 for corn and soybeans. Specifically, the average price received by a subscriber to an advisory service is calculated for corn and soybean crops harvested in 1997. The average net advisory price across all 23 corn programs is $2.32 per bushel. The net advisory prices for corn range from a minimum of $2.00 per bushel to a maximum of $2.74 per bushel. The average net advisory price across all 21 soybean programs is $6.40 per bushel. The net advisory prices for soybeans range from a minimum of $6.08 per bushel to a maximum of $6.99 per bushel.
Tipo: Working or Discussion Paper Palavras-chave: Evaluation of advisory services; Pricing performance; Soybeans; C8; D4; D8; L1; M3; Q0; Z0; Marketing.
Ano: 1999 URL: http://purl.umn.edu/14780
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THE MARKETING STYLE OF ADVISORY SERVICES FOR CORN AND SOYBEANS IN 1995 AgEcon
Bertoli, Roberto; Zuluaf, Carl R.; Irwin, Scott H.; Jackson, Thomas E.; Good, Darrel L..
The 1995 marketing styles for the 25 market advisory service programs included in the AgMAS Project were developed in two steps. The first step was the construction of a detailed "menu" of the tools and strategies used by each of the advisory programs in marketing corn and soybeans. The menu describes the type of pricing tool, frequency of transactions, and magnitude of transactions. The second step was the development of a daily index of the net amount sold by each market advisory program. To construct such an index, the various futures, options, and cash positions recommended for a program on a given day were weighted by the respective position "delta." When the daily values of the index were plotted for the entire marketing period, the marketing...
Tipo: Working or Discussion Paper Palavras-chave: Advisory services; Pricing tools; Pricing strategies; Assessment of recommendations; D4; C8; D8; M3; Q0; Marketing.
Ano: 1999 URL: http://purl.umn.edu/14792
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Evolution of Crop-dairy Production Systems in South India from 1971 to 2002 AgEcon
Yaguchi, Yue; Kajisa, Kei.
It is widely believed that not only a Green Revolution in a crop sector but also a White Revolution in a dairy sector has generated the great momentum of agricultural development in India since the late 1960s. However, due to the dominance of sector-specific analyses, the importance of the interaction between these two sectors has been neglected in the existing literature. The interaction is important in that the dairy sector provides manure to crop production while the crop sector supplies fodder to the dairy. Using household data collected in Tamil Nadu, India for three decades from 1971, we show the increase of fodder production as a byproduct of Green Revolution in 1970s enabled subsequent White Revolution in 1980s and the byproduct of the White...
Tipo: Conference Paper or Presentation Palavras-chave: Green revolution; White revolution; Agricultural system; India; Production Economics; M3; O13; Q12; Q13; Q56.
Ano: 2006 URL: http://purl.umn.edu/25562
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What Affects Consumption Patterns of Organic and Conventional Products? AgEcon
Grebitus, Carola; Yue, Chengyan; Bruhn, Maike; Jensen, Helen H..
Consumers show an increased interest in organic food today and a willingness to pay premium for organic products. In addition to price, changing attitudes and beliefs about food quality affect food choice. This article analyses the impact of attitudes, quality characteristics and socio-demographics on consumption of organic and conventional pork, potatoes and milk. The concept of ‘perceived quality’ provides the theoretical background. The data come from a consumer survey conducted in Germany in 2004 (n=260). An ordered logit model was used for analysing the data. We observe clear differences in consumers’ use of certain quality characteristics as they perceive and evaluate conventional and organic fresh foods.
Tipo: Conference Paper or Presentation Palavras-chave: Perceived quality; Consumption patterns; Fresh food; Organic; Ordered logit model; Food Consumption/Nutrition/Food Safety; D12; Q13; M3.
Ano: 2007 URL: http://purl.umn.edu/9819
Registros recuperados: 8
Primeira ... 1 ... Última
 

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