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Registros recuperados: 20 | |
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Strydom, D.B.; Grove, Bennie; Kruger, Y.; Willemse, B.J.. |
The use of modern marketing strategies to minimize risk exposure is not a widely adopted practice under maize producers. The producers tend to use high risk strategies which include the selling of the crop on the cash market after harvested; while the current market requires innovative strategies including the use of Futures and Options as traded on SAFEX. However, due to a lack of interest and knowledge of producers understanding of modern, complicated strategies the study illustrates by using a SERF and CDF that the use of three basic strategies namely a Put-, Twelve-segment-, Three-segment- can be more rewarding. These strategies can be adopted by farmers without an in-depth understanding of the market and market-signals. The results obtained from the... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Marketing strategies; Futures; Options; SERF; Crop Production/Industries; Marketing. |
Ano: 2010 |
URL: http://purl.umn.edu/96812 |
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Wang, Dabin; Tomek, William G.. |
Descriptive statistics and time-series econometric models are used to characterize the behavior of monthly fluid milk prices. Prices in April, May and June appear to be more variable than those in subsequent months, and the spring-time prices are perhaps skewed. Econometric models can capture the historical behavior of spot prices, but forecasts converge to the marginal distribution of the sample prices in about six months. Futures prices for Class III milk have the expected time-to-maturity effect and converge to the respective monthly distributions of the cash prices at contract maturity (as they must, since the contracts are cash settled). Thus, econometric models and futures quotes provide similar information about price behavior at contract... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Hedging; Marketing strategies; Milk futures; Milk prices; Risk management; Risk and Uncertainty. |
Ano: 2005 |
URL: http://purl.umn.edu/19322 |
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Renkoski, Matthew A.. |
DuPont Quality Grains is focused on improving grain quality for end users, rather than on farm production traits. A major DuPont program is high oil corn. Feed corn has a huge market, and, because it requires no intermediate processing, any enhanced value is measurable by end users. Standard commodity markets do not function for capturing the value of enhance grains, and so DuPont works with end users, elevators, farmers, and seed companies to create market channels. As biotechnology commercializes more value-enhancing traits targeted to specific agricultural customers, vertical value chains will become shorter and more coordinated while standard commodity markets will diminish. |
Tipo: Journal Article |
Palavras-chave: Biotechnology; DuPont; Marketing strategies; Research and Development/Tech Change/Emerging Technologies. |
Ano: 1997 |
URL: http://purl.umn.edu/15550 |
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Mastel, Mike; Buschena, David E.. |
The performance of the grain transportation industry, historically low real grain prices, and decreasing government support for grain prices have renewed interest in local grain prices and shipping costs. An understanding of the relationship between local cash prices and futures prices is an important part of minimizing the price risk associated with growing and merchandising grain. The ability to recognize the seasonal patterns between these prices offers improved profit potential for marketing grain. A Montana producer's decision of when and how to market his/her crop can have a great impact on net profit. Farm managers can use cash sales at or after harvest, forward contracting with a local grain elevator, or hedging with the use of futures and options... |
Tipo: Working or Discussion Paper |
Palavras-chave: Grain marketing; Futures; Basis; Freight rates; Marketing strategies; Marketing; Q1. |
Ano: 2000 |
URL: http://purl.umn.edu/29176 |
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Feleke, Shiferaw T.; Walters, Lurleen M.. |
With coffee prices at their lowest in a century, producing countries, which are mostly developing countries, are facing the worst crisis in history. The International Coffee Organization (ICO) acknowledges that poverty and unemployment are growing so rapidly that the consequences would be dire if nothing is done to halt the decline. This study draws welfare implications for producing countries based on import demand analysis for coffee in the three largest importers – the United States, European Union, and Japan. A differential production approach is employed. Results imply that coffee-producing countries will continue to be worse off with the expansion of exports. Hence, we suggest that they attempt new marketing strategies that include consistent... |
Tipo: Journal Article |
Palavras-chave: Coffee; Import; Marketing strategies; International Relations/Trade; F10; F11; Q10. |
Ano: 2005 |
URL: http://purl.umn.edu/50274 |
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Rewerts, Astrid Lucie; Hanf, Jon Henrich. |
Research on consumer behaviour has revealed that the prospect of reaching a personal value is the virtual buying motive. Bearing this in mind, the researcher, as well as the marketer, is not only able to observe whether one product is preferred to another, but also to understand why this product is preferred. Hence, identifying consumers' personal values contributes to explaining consumer preferences and buying motives, which is of great importance for marketing practice. Personal values that are developed during the process of socialisation are part of a culture and differ depending on one's cultural background. Therefore, culture- specific values result in specific consumer behaviour. The aim of our paper is to combine research about buying motives... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Culture; Values; Consumer behaviour; Marketing strategies; Marketing. |
Ano: 2006 |
URL: http://purl.umn.edu/10113 |
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Registros recuperados: 20 | |
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