The Michigan State University (MSU) Dairy Team conducted an industry survey with the objectives of identifying and rating industry priorities. After holding discussion groups across the state, two questionnaires were developed and sent to 2,237 dairy farm owners and operators and 480 allied industry professionals in the state; 23.4% of the dairy farmers and 28.1% of the allied industry professionals returned questionnaires with useable data. This report summarizes respondents’ ratings of industry issues, as well as education and knowledge needs. In addition, educational preferences, management practices, Internet use and access, demographic information, and farm characteristics are outlined. |