The agribusiness unfolds in the rural Brazilian environment as one of the most efficient and competitive in the world but the rural poverty also blunts as one of the largest social blemishes for the society. The methodology applied was the study case, a milk producers’ association, comprehending some observation, semi-structured interviews and informal conversations. The study has evidenced that the association accomplishes several development indicators, job and income generation, access to rural credit, access to new technologies and important institutional partnerships. However, the association inclusion is still very limited to the associates and the social sustainability is fragile (there is an incidence of objective participation and low subjective... |