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	Provedor de dados AgEcon (3) Autor Khawari, Aliya (1) Schulze, Birgit (1) Spiller, Achim (1) Vinarne Bellasz, Zsuzsa (1) Palavra-chave Target groups (3) 012 (1) 016 (1) Buying behaviour (1) City- as well as settlement planning (1) Community/Rural/Urban Development (1) Concentrated segmentation strategy (1) Consolidation of the service (tertiary) sector (1) Consumer/Household Economics (1) Decentralization (1) Differentiated segmentation strategy (1) Discount store effect (1) Discountereffekt (1) Endogenous development (1) Financial Economics (1) Group lending (1) Kaufverhalten (1) Marketing (1) Microfinance institutions (1) New marketing strategies (1) Mais... Tipo do documento Conference Paper or Presentation (2) Working or Discussion Paper (1) Ano 2007 (2) 2004 (1) País United States (3) Idioma Inglês (2) Alemão (1)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 3 Primeira ... 1 ... Última WER GEHT NOCH AN DIE THEKE? ERGEBNISSE EINER VERBRAUCHERSTUDIE ZU SB-FLEISCH AgEcon Schulze, Birgit; Spiller, Achim. The German meat market is facing considerable changes. Along with the boom of case-ready and discount stores, butchers and smaller retailers loose market shares, and private labels become widely accepted. The consumers' preferences are often neglected by these trends. This contribution discusses the German case-ready trend on the basis of an extensive literature review and a consumer survey. A target group of high-income consumers with high preference for meat counters is identified. Consumers who currently buy case-ready meat are acting rather due to price advantages than for reasons of technical advantages such as longer storage life. International examples show that in such a situation it is up to the retailers, if meat counters can survive. Der... Tipo: Conference Paper or Presentation Palavras-chave: Discountereffekt; Kaufverhalten; Regressionsanalyse; Zielgruppen; Discount store effect; Buying behaviour; Regression analysis; Target groups; Consumer/Household Economics. Ano: 2007 URL: http://purl.umn.edu/7570 New marketing strategies in the development of regions, cities and settlements (villages) AgEcon Vinarne Bellasz, Zsuzsa. Regional- and settlement marketing (in the following: RSM) is a relatively young but dynamically developing branch of the science and practice of marketing. On the basis of the experience of the international as well as national regions and cities producing successful and impressive development it is often referred to as "wonder weapon" in the field of rural development. The task of RSM - to cut it short - is nothing else but the exploring of the competitiveness, comparative advantages and attraction of the region, the settlement, as well as the supporting of their realization and communication in the interest of the multifold aims concerning development, economics and lifestyle. In Hungary, RSM has been established by the increase of the self-governing... Tipo: Conference Paper or Presentation Palavras-chave: RSM; Consolidation of the service (tertiary) sector; Endogenous development; New marketing strategies; Regional-; City- as well as settlement planning; Target groups; SWOT; Segmentation of market; Differentiated segmentation strategy; Concentrated segmentation strategy; Decentralization; Community/Rural/Urban Development; Marketing. Ano: 2007 URL: http://purl.umn.edu/10020 Microfinance: Does It Hold Its Promises? A Survey of Recent Literature AgEcon Khawari, Aliya. Poverty alleviation has been the main target of developmental projects world-wide. However, only a few ideas have stirred so much attention in the last two decades as that of the provision of microfinance through specialised institutions. This paper provides a survey of the vast literature that has developed in this field. Though most of the evidence and literature on the subject appears self-praising, nonetheless there is much more to the concept than one can imagine. The establishment of microfinance institutions (MFIs) world-wide for the provision of collateral free loans to the poor through mechanisms and instruments not known to normal commercial banks has set new milestones in the field of financial services. With 900 million households in the less... Tipo: Working or Discussion Paper Palavras-chave: Microfinance institutions; Group lending; Sustainability; Target groups; Financial Economics; 012; 016. Ano: 2004 URL: http://purl.umn.edu/26394 Registros recuperados: 3 Primeira ... 1 ... Última

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