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Registros recuperados: 72
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A Calibrate Auction-conjoint Experiment to Elicit Consumer Valuation of Sustainable Farming: Is Agro-systems Preservation Relevant? AgEcon
Avitia, Jessica; Costa-Font, Montserrat; Gil, Jose Maria; Lusk, Jayson L..
This paper analyses the role of agro-systems preservation on making food choices. It employs the “Calibrate Auction-Conjoint Valuation method” (CACM), which relates hypothetical conjoint valuation of product attributes with real market behavior using real economic incentives. The paper also allows comparing the hypothetical and nonhypothetical valuations in order to value the difference between the theoretic and the incentive-compatible WTP for a same respondent and within a single experiment. Thus the paper aims at testing for: 1) the internal consistency on people’s behavior towards sustainable agriculture, and 2) the relevance of the price attribute versus agro-ecosystems preservation for a fresh product. Results suggest that Spanish respondents’...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Environmental Economics and Policy.
Ano: 2011 URL: http://purl.umn.edu/114213
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A Comparison of Auction and Choice Experiment: An Application to Consumer Willingness to Pay for Rice with Improved Storage Management AgEcon
Su, Lianfan; Adam, Brian D.; Lusk, Jayson L.; Arthur, Frank.
Experimental auction and discrete choice experiment are two popular value elicitation methods. Theoretically they should yield the same results but empirical results have been mixed (e.g., Lusk and Schroeder 2004, 2006; Corrigan et al. 2010.) This study uses both methods to determine consumers’ willingness to pay (WTP) for rice with improved insect control and for rice stored using Integrated Pest Management (IPM). This study investigates two potential reasons – anchoring and information – for why some studies have found apparent inconsistencies between auction and choice experiment results. Results indicate that consumers’ WTP derived in the auction and choice experiments are significantly different. Consumers’ average bids in the auction are higher than...
Tipo: Conference Paper or Presentation Palavras-chave: 2nd price auction; Choice experiment; Price level; Information; Consumer/Household Economics; Crop Production/Industries.
Ano: 2011 URL: http://purl.umn.edu/103975
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A Meta-Analysis of Genetically Modified Food Valuation Studies AgEcon
Lusk, Jayson L.; Jamal, Mustafa; Kurlander, Lauren; Roucan, Maud; Taulman, Lesley.
A plethora of research in recent years has been devoted to estimating consumer demand for genetically modified food, an important piece of information needed to create appropriate public policy. To examine this body of work, a meta-analysis was conducted of 25 studies that, in aggregate, report 57 valuations for GM food. Findings indicate as much as 89% of the variation in existing value estimates for genetically modified food can be explained by an econometric model that controls for (a) the characteristics of the sample of consumers studied, (b) the method for eliciting consumers' valuation, and (c) characteristics of the food being valued. Each of these factors has a statistically significant effect on estimated premiums for non-GM food. Results of...
Tipo: Journal Article Palavras-chave: Biotechnology; Consumer acceptance; Genetically modified food; Willingness to pay; Consumer/Household Economics.
Ano: 2005 URL: http://purl.umn.edu/30782
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A Multidimensional Homo Economicus: Cultural Dimensions of Economic Preferences in Four Countries AgEcon
Ehmke, Mariah D.; Lusk, Jayson L.; Tyner, Wallace E..
Previous work in experimental economics reveals specific differences in economic behavior, especially reciprocity and free-riding behavior, across cultures. We expand the possible pallet of cross-cultural behavioral differences that may exist. We hypothesize that different kinds of strategic interaction and individual decision-making behaviors differ across locations. The variety of experiments we use allow us to report multidimensional rather than just single dimensional differences in behavior across locations. In order to build a broad Homo Economicus we conducted economic experiments in four dissimilar locations: Hangzhou, China; Niamey, Niger; Grenoble, France; Manhattan, Kansas; and West Lafayette, Indiana. Each subject completed an ultimatum...
Tipo: Conference Paper or Presentation Palavras-chave: Time preference; Risk preference; Voluntary contribution mechanism; Ultimatum bargaining game; Cultural; China; France; Niger; Kansas; Indiana; US; Institutional and Behavioral Economics.
Ano: 2005 URL: http://purl.umn.edu/19225
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Activists and Corporate Behavior in Food Processing and Retailing: A Sequential Bargaining Game AgEcon
Hudson, Darren; Lusk, Jayson L..
This study examines the strategic interaction between food companies and activists using a game theoretic model of sequential bargaining in the absence of complete information. In a rather confined set of circumstances, findings indicate it is always in the best interest of the food company to comply with activists' demands. More frequently, however, there will be cases where compliance is not optimal, depending on the size of the expected effect of protest, cost of defending against protest, and the cost of protest to the activist.
Tipo: Journal Article Palavras-chave: Activists; Corporate behavior; Food industries; Sequential bargaining game; Agribusiness.
Ano: 2004 URL: http://purl.umn.edu/31137
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ALTERNATIVE CALIBRATION AND AUCTION INSTITUTIONS FOR PREDICTING CONSUMER WILLINGESS TO PAY FOR NONGENETICALLY MODIFIED CORN CHIPS AgEcon
Lusk, Jayson L.; Daniel, M. Scott; Mark, Darrell R.; Lusk, Christine L..
This study explores two important issues in experimental economics: calibration and auction institution. Consumer willingness-to-pay bids for corn chips made with non-genetically modified ingredients are elicited in first- and second-price auctions. Results suggest that responses to scale-differential questions, elicited in a survey, accurately predicted consumer willingness-to-pay bids. While the second-price auction induced a greater percentage of marginal bidders to offer a positive bid compared to the first-price auction, average bid levels in the first- and second-price auctions were not statistically different from one other. In a small and unrepresentative sample, 70% of student participants were unwilling to pay to exchange a bag of chips made...
Tipo: Journal Article Palavras-chave: Consumer/Household Economics.
Ano: 2001 URL: http://purl.umn.edu/31160
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ALTERNATIVE CALIBRATION AND AUCTION INSTITUTIONS FOR PREDICTING CONSUMER WILLINGNESS-TO-PAY FOR NON-GENETICALLY MODIFIED CORN CHIPS AgEcon
Lusk, Jayson L.; Daniel, M. Scott; Mark, Darrell R.; Lusk, Christine L..
This study explores two important issues in experimental economics: calibration and auction institution. Consumer willingness-to-pay bids for corn chips made with non-genetically modified ingredients are elicited from a 1st price and 2nd price auction. Results suggest that responses to scale differential questions, in a survey, accurately predict consumer willingness-to-pay bids. The 2 nd price auction induces a greater percentage of marginal bidders to offer a positive bid than a 1st price auction. However, average bid levels in the 1st and 2nd price auctions were not statistically different from one other. In a small and unrepresentative sample, 70 percent of student participants were unwilling to pay to exchange a bag of genetically modified corn chips...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Demand and Price Analysis.
Ano: 2000 URL: http://purl.umn.edu/36424
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AN EXAMINATION OF THE EMPIRICAL PROPERTIES OF DUALITY BETWEEN THE RESTRICTED PROFIT, UNRESTRICTED PROFIT, AND PRODUCTION FUNCTIONS AgEcon
Lusk, Jayson L.; Abdulkadri, Abdullahi O.; Featherstone, Allen M..
This research examines the empirical properties of duality theory. A comparison of the Hessian matrices calculated from the normalized unrestricted and restricted profit, and production functions indicate that duality is highly sensitive to measurement error and relative price variability. Keywords: duality, restricted and unrestricted profit functions
Tipo: Conference Paper or Presentation Palavras-chave: Duality; Restricted and unrestricted profit functions; Demand and Price Analysis; Production Economics.
Ano: 1999 URL: http://purl.umn.edu/21718
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An Experimental Investigation of Inter-temporal Risk Decision-making (PowerPoint) AgEcon
Coble, Keith H.; Lusk, Jayson L..
Tipo: Conference Paper or Presentation Palavras-chave: Risk; Decision-making; Risk and Uncertainty; D81.
Ano: 2009 URL: http://purl.umn.edu/48911
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Appendix to: Welfare Effects of Food Labels and Bans with Alternative Willingness to Pay Measures AgEcon
Lusk, Jayson L.; Marette, Stephan.
Tipo: Journal Article Palavras-chave: Agribusiness; Food Consumption/Nutrition/Food Safety.
Ano: 2009 URL: http://purl.umn.edu/55428
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Concerns for Fairness and Preferences for Organic Food AgEcon
Chang, Jae Bong; Lusk, Jayson L..
Recent findings from behavioral economics suggest people are concerned about the fairness and inequality in simple distribution experiments. This study sought to determine whether such considerations also carry over to food choice. A conjoint-type experiment was developed and administered to a random sample of the U.S. population via mail survey to determine whether consumers, when purchasing food products, are concerned about the distribution of benefits across the participants in the agricultural supply chain (small farmers, large farmers, agribusiness, supermarkets, and the consumer) and to determine the extent to which the fairness models proposed in the general economics literature (and variants on these models) explain food choice. Results...
Tipo: Conference Paper or Presentation Palavras-chave: Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/6414
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Consumer Demand for a Ban on Antibiotic Drug Use in Pork Production AgEcon
Lusk, Jayson L.; Norwood, F. Bailey; Pruitt, J. Ross.
Consumer demand for a ban on subtherapeutic antibiotic use in pork production is measured using non-hypothetical choice experiments in a grocery store setting. Consumers are asked to choose between a regular pork chop plus a grocery coupon and an antibiotic-friendly pork chop without a coupon. Other consumers are asked to choose between a donation towards reducing antibiotic resistance and grocery coupons. These experiments reveal the private and public value consumers place on a ban, which is used with cost estimates to estimate the welfare impacts of a ban.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Livestock Production/Industries.
Ano: 2006 URL: http://purl.umn.edu/35273
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CONSUMER DEMAND FOR AND ATTITUDES TOWARD ALTERNATIVE BEEF LABELING STRATEGIES IN FRANCE, GERMANY, AND THE UK AgEcon
Roosen, Jutta; Lusk, Jayson L.; Fox, John A..
A wide array of food safety scares and breakdowns have led to loss of consumer confidence in the quality and safety of beef products. To counteract such concerns, firms and regulators have the ability to utilize brands or labels to signal quality. Utilizing a mail survey in France, Germany, and the United Kingdom, we analyzed consumer preferences for alternative beef labeling strategies. Using an ordered probit model and a double bounded logit model, we estimate consumer preferences for alternative beef labeling programs. In general, results suggest that consumers have more confidence in government mandated labels as opposed to private brands. French and German consumers place a higher level of importance on brands and labels than do UK consumers....
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Demand and Price Analysis.
Ano: 2001 URL: http://purl.umn.edu/20643
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CONSUMER DEMAND FOR MANDATORY LABELING OF BEEF FROM CATTLE ADMINISTERED GROWTH HORMONES OR FED GENETICALLY MODIFIED CORN AgEcon
Lusk, Jayson L.; Fox, John A..
This study estimates the value of policies that would mandate labeling of beef from cattle produced with growth hormones or fed genetically modified corn. At no cost, 85 percent of resondents desired mandatory labeling of beef produced with growth hormones and 64 percent of respondents preferred mandatory labeling of beef fed genetically modified corn. Estimates suggest that consumers would be willing to pay 17.0 percent and 10.6 percent higher prices for beef on average to obtain information provided via mandatory labeling about whether the beef is from cattle produced with growth hormones or fed genetically modified corn, respectively.
Tipo: Journal Article Palavras-chave: Beef; Contingent valuation; Genetically modified foods; Growth hormones; Mandatory labeling; Demand and Price Analysis; Research and Development/Tech Change/Emerging Technologies.
Ano: 2002 URL: http://purl.umn.edu/15506
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Consumer Preferences for Amount and Type of Fat in Ground Beef AgEcon
Lusk, Jayson L.; Parker, Natalie.
Scientists and beef industry participants are investigating ways to improve the healthiness of beef. We report results of a nationwide mail survey developed to determine consumers’ preferences for fat content in ground beef and identify how consumers would most like to improve the healthiness of beef. The results from a choice-based conjoint experiment indicate that consumers place significant value on reducing saturated fat and the Omega 6:3 ratio in ground beef, but were relatively unconcerned about conjugated linoleic acid. The relatively new method of best-worst scaling was used to further identify which methods consumers most preferred producers use to improve fat content in beef. The results indicate consumers preferred feeding cattle a grass-fed...
Tipo: Journal Article Palavras-chave: Beef; Best-worst scaling; Cloning; Conjoint; Fat; Maximum-difference scaling; Omega 3 fatty acid; Agribusiness; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Livestock Production/Industries; Marketing; M31; Q13.
Ano: 2009 URL: http://purl.umn.edu/48763
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Consumer Response to Controversial Food Technologies and Price: A Neuroeconomic Analysis AgEcon
McFadden, Brandon R.; Lusk, Jayson L.; Crespi, John M.; Cherry, J. Bradley C.; Martin, Laura E.; Bruce, Amanda S..
With new food technologies such as cloning or added artificial growth hormones, consumers face complex and conflicting information related to the quality, safety, nutrition, and ethical outcomes associated with food choices. Economics has partially addressed the challenge of predicting people’s choices and willingness-to-pay for new food technologies by using experimental methods, but thus far has offered little to explain why choices are made. The emerging field of neuroeconomics, which integrates the findings of economics, psychology, and neuroscience, can provide unique insights into consumer preferences. The purpose of this research is to enhance understanding of consumers’ preferences for new food technologies by capitalizing on recent developments...
Tipo: Presentation Palavras-chave: Controversial Food Technology; Animal Cloning; Artificial Growth Hormones; Neuroeconomics; Food Consumption/Nutrition/Food Safety; Institutional and Behavioral Economics; Research and Development/Tech Change/Emerging Technologies.
Ano: 2012 URL: http://purl.umn.edu/124071
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CONSUMER VALUATION OF BEEF RIBEYE STEAK ATTRIBUTES AgEcon
Lusk, Jayson L.; Fox, John A..
A choice experiment (conjoint analysis) was used to investigate consumer demand for several beef ribeye steak attributes. Respondents indicated that they would prefer a "“hormone free"” ribeye steak priced up to $6.68/lb. more than a “"non-hormone" free” ribeye steak. Tenderness was also identified as an important attribute in the consumer purchasing decision as a one-unit increase in the tenderness of a steak (on a scale of one to 10) was associated with a $1.13/lb. premium. Steak marbling and whether the animal was fed genetically modified corn were of less importance to consumers.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 2000 URL: http://purl.umn.edu/21793
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DEMAND FOR BEEF FROM CATTLE ADMINISTERED GROWTH HORMONES OR FED GENETICALLY MODIFIED CORN: A COMPARISON OF CONSUMERS IN FRANCE, GERMANY, THE UNITED KINGDOM, AND THE UNITED STATES AgEcon
Lusk, Jayson L.; Roosen, Jutta; Fox, John A..
This study compares consumer valuations of beef steaks from cattle produced without growth hormones or genetically modified corn in France, Germany, the United Kingdom, and the United States. In general, European consumers place a higher value on beef from cattle that have not been administered growth hormones and/or fed genetically modified corn than United States consumers. There is a larger divergence between the two cultures with regard to the issue of biotechnology and genetic engineering than with the issue of growth hormones. Results suggest that liberalizing trade policy for hormone-treated beef may be welfare reducing for the European Union.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer/Household Economics; Demand and Price Analysis; Research and Development/Tech Change/Emerging Technologies.
Ano: 2001 URL: http://purl.umn.edu/20684
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DESIGNING EXPERIMENTAL AUCTIONS FOR MARKETING RESEARCH: EFFECT OF VALUES, DISTRIBUTIONS, AND MECHANISMS ON INCENTIVES FOR TRUTHFUL BIDDING AgEcon
Lusk, Jayson L.; Alexander, Corinne E.; Rousu, Matthew C..
Accurately estimating consumer demand for new products is an arduous task made even more difficult by the fact that individuals tend to overstate the amount they are willing to pay for new goods when asked hypothetical questions. Despite their appeal in eliminating hypothetical bias, marketers have been slow to adopt experimental auctions as a standard tool in pre-test market research. One issue that has slowed adoption of the methodology is the proliferation of auction mechanisms and the lack of clear guidance in choosing between mechanisms. In this paper, we provide insight into the theoretical properties of two incentive compatible value elicitation mechanisms, the BDM and Vickrey 2nd price auction, such that practitioners can make more informed...
Tipo: Conference Paper or Presentation Palavras-chave: Institutional and Behavioral Economics.
Ano: 2004 URL: http://purl.umn.edu/20202
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Determining the Impact of Food Price and Income Changes on Obesity AgEcon
Schroeter, Christiane; Lusk, Jayson L.; Tyner, Wallace E..
Despite the significant rise in obesity in the U.S., economic research on obesity is still in its infancy. This paper employs a microeconomic approach to investigate the effects of price and income changes on weight in an effort to determine how a high-calorie food tax, a low-calorie food subsidy, and/or an income changes affect body weight. Although raising the price of high-calorie food typically will likely lead to decreased demand for such goods; it is not clear that such an outcome will actually reduce weight. The model developed in this paper identifies conditions under which price and income changes are mostly likely to actually result in a weight loss. The model is easily implemented using data on own-and cross-price elasticities that are often...
Tipo: Conference Paper or Presentation Palavras-chave: Health Economics and Policy.
Ano: 2005 URL: http://purl.umn.edu/19234
Registros recuperados: 72
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