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Registros recuperados: 21
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An Exploratory Study to Assess European Consumers' Opinion about a Beef Quality Guarantee System AgEcon
Verbeke, Wim; Van Wezemael, Lynn; Barcellos, Marcia Dutra de; Kugler, Jens O.; Chryssochoidis, George M.; Ueland, Oydis; Grunert, Klaus G..
Consumer demand in relation to food is increasingly shifting towards products that are safe, nutritious, and of good eating quality. Beef consumers are demanding for experience quality that matches their quality expectations formed prior to consumption, particularly with respect to beef tenderness. The development of a beef quality guarantee system, backed up by objective knowledge obtained through muscle profiling research, can allow the beef industry to meet these consumer demands. A qualitative consumer study has been carried out to assess European consumers’ opinions about beef quality and beef related technologies. This paper reports on consumer opinions and perceptions about muscle profiling and a beef quality guarantee system. Findings indicate that...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Research and Development/Tech Change/Emerging Technologies; Risk and Uncertainty.
Ano: 2009 URL: http://purl.umn.edu/59113
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Consumer Attitude and Behaviour Towards "Flandria" Quality Labelled Tomatoes AgEcon
van de Velde, Liesbeth; D'Hooghe, Katrien; Kuhne, Bianka; Verbeke, Wim.
In recent years, trust in food safety and food quality has decreased as a result of consecutive food crises. Consequently, numerous quality labels signalling credence characteristics have been established. One of these labels is the Belgian Flandria label for fresh fruit and vegetables. Based on a self-administered consumer survey (n=373), this paper addresses questions about consumer attitudes, behaviour and perception towards tomatoes in general, and the Flandria tomato label in particular. Principal component analysis and consumer segmentation are performed. The findings indicate that the Flandria label may have become the new standard for tomatoes and may have lost a major part of its differentiation potential by being positioned "in the middle" and...
Tipo: Conference Paper or Presentation Palavras-chave: Quality labelling; Consumer attitude; Consumer behaviour; Tomatoes; Belgium; Consumer/Household Economics; M390; D120; L660.
Ano: 2005 URL: http://purl.umn.edu/24748
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Consumer Awareness, Perceptions and Behaviour Towards Farmed Versus Wild Fish AgEcon
Verbeke, Wim; Brunso, Karen.
This study provides empirical evidence about European consumer awareness, perceptions and behavior towards farmed and wild fish. The evidence is based on three empirical studies: a consumer survey in Belgium in March 2003, focus group discussions with consumers in Belgium and Spain in May 2004, and a pan-European consumer survey with a sample of 4,786 fish consumers in Belgium, the Netherlands, Denmark, Span and Poland in November-December 2004. Consumer awareness about the farmed or wild origin of fish is rather poor, particular among lighter fish user groups. Perceptions are quite diverse across Europe. Furthermore, perceptions often contrast with current scientific evidence, in particular with respect to behalf and nutritional value where consumers...
Tipo: Conference Paper or Presentation Palavras-chave: Attitude; Aquaculture; Consumer; Fish; SEAFOODplus; Food Consumption/Nutrition/Food Safety; Livestock Production/Industries; D12; M31; Q13; Q22.
Ano: 2005 URL: http://purl.umn.edu/56075
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Consumer Interest and Marketing Potential of Information on Fish Labels AgEcon
Pieniak, Zuzanna; Verbeke, Wim.
Food labels are an important source of information to consumers. However, little scientific evidence is available on the type of information consumers seek on product labels and how consumers use food labels. The objective of this study is to assess consumers’ use of mandatory information cues and interest in potential information cues placed on fish labels, packages or shelves in five European countries. A cross-sectional consumer survey was carried out in November-December 2004 in five European countries: Belgium, Denmark, the Netherlands, Poland and Spain and a sample representative for age and region within each country has been obtained. Total sample size is 4,786. The results show a high use of on-label information cues; hence, labels were found as...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer; Fish; Label; Consumer/Household Economics; Marketing.
Ano: 2008 URL: http://purl.umn.edu/44235
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Consumer Perception of Traceability in the Meat Chain AgEcon
Gellynck, Xavier; Verbeke, Wim.
Despite growing interest in meat traceability systems, very little research has been done on consumer needs and perception of traceability. This gap is partly filled by the present study of consumer perception of meat traceability in Belgium, based on cross-sectional data collected in June 2001. Respondents are segmented, based on their subjective perception of meat quality, and differences in the perceived need for traceability systems between the various segments are investigated. Functional traceability attributes, such as organizational efficiency, chain monitoring and individual responsibility, are important to all consumers. Extensions with respect to process attributes, such as production methods, are less relevant to the general population, being...
Tipo: Journal Article Palavras-chave: Traceability; Meat chain; Consumer; Survey; Belgium; Agribusiness; Food Consumption/Nutrition/Food Safety; Livestock Production/Industries.
Ano: 2001 URL: http://purl.umn.edu/98909
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European Consumers' Acceptance and Rejection of Novel Beef Technologies: A Qualitative Study AgEcon
Barcellos, Marcia Dutra de; Kugler, Jens O.; Grunert, Klaus G.; Van Wezemael, Lynn; Pothoulaki, M.; Ueland, Oydis; Verbeke, Wim.
As part of ProSafeBeef, an integrated research project funded by the European Commission, the present qualitative study was carried out with European consumers to obtain insights into their acceptance or rejection of eight selected novel beef production and processing technologies, identified here as concepts: 1) marinating by injection for increased healthiness; 2) marinating by injection for increased safety; 3) marinating by injection for increased eating quality; 4) marinating by submerging for increased eating quality; 5) nutritional enhancement; 6) shock wave treatment; 7) muscle profiling and 8) thermal processing. In total, 65 adults between 19- 60 years of age participated in eight focus groups that were performed in Spain, France, Germany and the...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Risk and Uncertainty.
Ano: 2009 URL: http://purl.umn.edu/59041
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European Consumers’ Acceptance of Beef Safety-Improving Interventions at Different Stages of the Beef Chain: Primary Production, Slaughtering, Processing and Packaging AgEcon
Van Wezemael, Lynn; Verbeke, Wim; Kugler, Jens O.; Scholderer, Joachim; Ueland, Oydis.
Following the occurrence of meat safety incidents during the nineties (Verbeke et al., 1999), considerable effort has been done to improve safety in the beef chain, both by policy and beef chain actors. Nowadays, a wide array of interventions to improve beef safety is applied at different stages through the beef chain. As a result the microbiological safety risk has been significantly reduced (Koohmaraie et al., 2005). Although the benefits for the sector and the end users seem to be rather obvious, the application of interventions and technologies that are used to enhance beef safety is not always communicated to consumers. Currently, communication related to technologies and processes used in beef production and processing from the sector to consumers is...
Tipo: Presentation Palavras-chave: Agribusiness; Farm Management; Food Consumption/Nutrition/Food Safety; Production Economics.
Ano: 2011 URL: http://purl.umn.edu/122016
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Europeans and Traditional Foods: Definition and Image from the Consumers' Perspective AgEcon
Vanhonacker, Filiep; Lengard, V.; Guerrero, Luis; Scalvedi, L.; Raude, J.; Zakowska, S.; Hersleth, Margrethe; Verbeke, Wim.
This paper provides a consumer-driven definition of traditional food products (TFP) and investigates the image European consumers have about this food product category. Data were collected from representative consumer samples in six European countries, including Belgium, France, Italy, Norway, Poland and Spain, with a total sample size of 4,828 participants. European consumers define traditional foods as well-know products, products that one can eat very frequently, and products that were already eaten by grandparents. Although positive, association of TFP with naturalness and low processing is less pronounced. Sensory, health- and environment-related attribute perceptions contribute positively to the image of TFP, whereas perceived convenience, price, and...
Tipo: Conference Paper or Presentation Palavras-chave: Traditional food; Consumer; Europe; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/43542
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EXPLORING INFLUENCING FACTORS ON MEAT CONSUMPTION DECISIONS THROUGH PROBIT ANALYSIS: THE CASE OF FRESH MEAT DEMAND IN BELGIUM AgEcon
Verbeke, Wim; Ward, Ronald W.; Viaene, Jacques.
Meat demand in Belgium has shown significant changes, especially with recent concerns about meat safety. Probit models are estimated to measure factors influencing consumer decision-making toward fresh meat. The probability of decreasing fresh meat consumption increases with greater attention to mass media stories. Demographics have a major impact, with age and presence of young children being particularly important.
Tipo: Conference Paper or Presentation Palavras-chave: Fresh meat; Probit; Belgium; Consumer behavior; BSE; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 1999 URL: http://purl.umn.edu/21540
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How do affective health-related and cognitive determinants influence fish consumption? A consumer survey in five European countries AgEcon
Pieniak, Zuzanna; Verbeke, Wim; Scholderer, Joachim; Brunso, Karen; Olsen, Svein Ottar.
This paper focuses on exploring whether and to what extent affective health-related and cognitive determinants have an impact on fish consumption behaviour. Cross-sectional data were collected through the SEAFOODplus pan-European consumer survey (n=4,786) with samples representative for age and region in Belgium, the Netherlands, Denmark, Spain and Poland. Consumers’ belief that eating fish is healthy and their interest in healthy eating positively influence fish consumption behaviour. Subjective knowledge is found to be a more important predictor of fish consumption than objective knowledge. Age and education contribute significantly to explaining fish consumption behaviour. However, the age and education effects on fish consumption frequency are indirect...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer; Fish; Determinants; Model; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/44326
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Importance of EU Label Requirements: An Application of Ordered Probit Models to Belgium Beef Labels AgEcon
Verbeke, Wim; Ward, Ronald W..
The objective of this paper is to determine which information cues related to quality and origin really attract consumer interest, specified as the level of attention paid to and perceived importance attached to label cues. The focus is (1) on indications of quality through quality marks, (2) on indications referring to the mandatory European beef labelling regulation, and (3) on indications reflecting origin. Data are collected from a sample of 278 beef consumers in Belgium. Ordered probit models are specified and estimated to assess the impact of household characteristics and a beef labeling information campaign. Findings reveal that consumer interest is generally low for traceability, moderate for origin and high for direct indications of quality....
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness.
Ano: 2003 URL: http://purl.umn.edu/22077
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INSTITUTIONAL INNOVATION TO INCREASE FARMERS' REVENUE: A CASE STUDY OF SMALL SCALE FARMING IN SHEEP: TRANSKEI REGION, SOUTH AFRICA AgEcon
D'Haese, Marijke F.C.; Verbeke, Wim; Van Huylenbroeck, Guido; Kirsten, Johann F.; D'Haese, Luc.
Commercial producers, brokers, exporters and spinners dominate the wool supply chain in South Africa. Until recently smallholder farmers in the Transkei region had limited access to a profitable market outlet for their wool. In response, the South African wool industry has taken the initiative to help local farmers by building shearing sheds, under which the local association can bulk the wool and trade directly with the brokers. More direct access to the wool brokers is a prerequisite for the farmer to develop a viable business. This article investigates on the effect of membership in the local shearing shed association on the farmers' revenue. A two-step regression model of the gross margin is used to analyse whether farmers selling through the...
Tipo: Conference Paper or Presentation Palavras-chave: Rural development; Institutional innovation; South Africa; Heckman procedure; Transaction costs.; Institutional and Behavioral Economics.
Ano: 2003 URL: http://purl.umn.edu/25888
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Key Success Factors in Health-related Food Marketing: A Case Study Approach AgEcon
Aschemann-Witzel, Jessica; Perez-Cueto, Federico J.A.; Niedzwiedzka, Barbara; Verbeke, Wim; Bech-Larsen, Tino.
Every now and then, astonishing success stories can be observed on the food market. Many of the recent examples make reference to health characteristics and arguments. In order to analyse the possibly underlying success factors, an empirical case study approach was chosen. 27 successful European Union food marketing cases were purposively sampled from the database of renowned marketing effectiveness awards as well as following a series of food market expert interviews. Success factors were analyzed in a two-step approach, first for each case and then in a case-by-case comparison structured with a card sorting method. Six groups of success factors emerged from the analysis and named "data and knowledge", "emotions", "endorsement", "media", "community" and...
Tipo: Conference Paper or Presentation Palavras-chave: Health Economics and Policy; Marketing.
Ano: 2011 URL: http://purl.umn.edu/114211
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Market Differentiation Potential of Country-of-origin, Quality and Traceability Labeling AgEcon
Verbeke, Wim; Roosen, Jutta.
Product labeling has gained considerable attention recently, as a means to both provide product-specific information and reduce quality uncertainty faced by consumers, as well as from a regulatory point of view. This article focuses on whether and to what extent origin, quality and traceability labeling is an appropriate way to differentiate food products. The focus is on fresh meat and fresh fish, two mainly generic food product categories with a high degree of credence character. Insights into the potential for market differentiation through origin, quality and traceability labeling are provided and discussed using primary data collected during the period 2000-2005 by means of four consumer surveys. In general, direct indications of quality, including...
Tipo: Journal Article Palavras-chave: Consumer; Country of origin; Labeling; Quality; Traceability; Food Consumption/Nutrition/Food Safety; International Relations/Trade.
Ano: 2009 URL: http://purl.umn.edu/48790
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Nutrient profile labelling: consumers’ perceptions in Germany and Belgium AgEcon
Moeser, Anke; Hoefkens, Christine; Van Camp, John; Verbeke, Wim.
Growing consumer interest in food and health has motivated the European food industry to provide more simple information on the nutritional composition of foods. In addition to the traditional back-of-pack nutrition table, simplified front-of-pack labels have been introduced by the food industry to allow consumers making better informed and healthier food choices. In this paper, consumers’ perceptions of simplified nutrition information, namely Guideline Daily Amount (GDA) and Traffic light (TL), in Germany and Belgium are explored. Surveys in Germany (147 respondents) and Belgium (128 respondents) were conducted in 2008. Data were analysed by means of descriptive statistics and regression analysis. In both countries, the GDA is the most widely used...
Tipo: Conference Paper or Presentation Palavras-chave: Nutrient profile labelling; Nutrition policy; European food industry; Consumer survey.; Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety.
Ano: 2009 URL: http://purl.umn.edu/58100
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Occasions, people and places for pork consumption in Europe. Empirical findings from the Q-Porkchains pan-European consumer survey AgEcon
Perez-Cueto, Federico J.A.; Verbeke, Wim; Chryssochoidis, George M.; Grunert, Klaus G.; Scholderer, Joachim.
Objective: to describe the occasions when, the places where and people with whom respondents reported pork meat consumption. Design & Setting: Cross-sectional web based survey in Belgium, Denmark, Germany, Greece and Poland, January 2008, with quota samples on gender (male, female), age categories (20- 44y and 45-70y), and locality of residence (urban, rural with low pig production density and rural with high pig production density). Subjects: 2437 respondents (51% women, 49% men; mean age 41.4 y SD 13.1). Methods: Online computer based survey, including sociodemographic information, anthropometrics (weight, height), and further questions on frequency of pork consumption (30 common items, 17 country-specific items), the occasions (working day, any day,...
Tipo: Conference Paper or Presentation Palavras-chave: Occasions; Pork consumption; Europe; Q-Porkchains; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/44236
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Towards the Development of Innovative Strategies for Traditional Food Chains in the EU AgEcon
Molnar, Adrienn; Gellynck, Xavier; Vanhonacker, Filiep; Verbeke, Wim.
Traditional food products (TFPs) represent an important part of each European Member State’s cultural heritage and provide critical economic inputs to many regions via their production and sale. Nevertheless, a major challenge for the traditional food sector is to improve its competitiveness by applying innovations while at the same time maintaining traditionalism. Therefore, modernization of all aspects of the traditional food sector is necessary with special emphasis on the integrity of chains (EC, 2007). This illustrates a need for a chain strategy for the traditional food sector in the EU. Despite this recognition, the actual development of such chain strategies lags behind because of some particular issues which still needs to be addressed (e.g....
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety.
Ano: 2009 URL: http://purl.umn.edu/59207
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Towards the Development of Innovative Strategies for Traditional Food Chains in the EU AgEcon
Molnar, Adrienn; Gellynck, Xavier; Vanhonacker, Filiep; Verbeke, Wim.
Organizations no longer compete as independent entities, but as chains (Christopher, 1998; Cox, 1999; Lambert, Cooper, 2000). Consequently, chain strategies became more important in creating competitive advantage (Vickery et al., 2003; Gunasekaran et al., 2004). Despite the growing recognition of the importance of chain strategies, many chains active in the agri‐business sector still face difficulties in developing common chain strategies and implementing them collaboratively to generate additional mutual gains and savings. Chains lacking a chain strategy and having short‐term perspectives face difficulties in envisaging and implementing cooperative solutions to problems they cannot manage alone. Despite this recognition, the actual development of such...
Tipo: Journal Article Palavras-chave: Chain goals; Consumer perceptions; Traditional food products; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Research and Development/Tech Change/Emerging Technologies.
Ano: 2010 URL: http://purl.umn.edu/91135
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TRANSLATING LATENT TRENDS IN FOOD CONSUMER BEHAVIOR INTO NEW PRODUCTS AgEcon
Gellynck, Xavier; Kuhne, Bianka; Van Wezemael, Lynn; Verbeke, Wim.
For successful product development it is important to explore the latent changes in consumer behavior prior to the product development process. The identification of a latent trend before the manifestation moment can be achieved by trend analysis. Trend analysis delivers insights that explore the future in order to identify prospective consumers and new product ideas, but also includes a feeling for the currents in market and technology. Hence, the aim is to identify emerging weak signals in consumer behavior that have potential as large revenue opportunities when implemented into new products. Therefore, the objective of our paper is to provide a novel tool for this identification and how the identified trends can be translated into new products. Until...
Tipo: Conference Paper or Presentation Palavras-chave: New Product development; Trend analysis; Novel trend implementation tool; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Health Economics and Policy; M31; O31; O32.
Ano: 2010 URL: http://purl.umn.edu/116422
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Valorisation of Meat Production Oriented on 'Superior' Quality: A Case Study of Belgian Farmers' Motivations AgEcon
Bosmans, Werner; Verbeke, Wim; van Gysel, Laure.
Quality beef and pork production becomes more and more important for both producers and consumers. We first establish an integrated approach of the different attributes that producers and consumers attach to 'superior' quality. This results in the clustering of producers in a traditional and conscious group which reveals relevant differences in attitudes but not in valorisation. On the contrary, the clustering of producers in function of their adherence to a label gives clear differences in labour income. Especially specific labels generate higher revenue because they seem to succeed to communicate credence attributes of 'superior' quality to consumers.
Tipo: Conference Paper or Presentation Palavras-chave: Micro analyses of farm firms; Agricultural markets and marketing; Livestock Production/Industries; Q12; Q13.
Ano: 2005 URL: http://purl.umn.edu/24768
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