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“A Definition at Last, But What Does it All Mean?” Newspaper Coverage of Organic Food Production and its Effects on Milk Purchases AgEcon
Kiesel, Kristin.
This paper estimates the effects of media coverage of organic food production on food purchases. Information from several data sources links national and local newspaper coverage to fluid milk purchases. An analysis of weekly store-level scanner data in a differences-in-differences approach results in a 5% increase in organic milk sales relative to conventional milk sales. Increases in intensity of news coverage increase this relative difference in sales. Differentiating effects by media context further suggests that product category specific coverage increases sales more than general coverage. Critical coverage does not result in significant effects on organic milk sales.
Tipo: Article Palavras-chave: Consumer behavior; Information media effects; Organic food; Scanner data; Agricultural and Food Policy; Production Economics; Public Economics.
Ano: 2012 URL: http://purl.umn.edu/122316
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Atributos que afetam a decisão de compra dos consumidores de carne bovina AgEcon
Souki, Gustavo Quiroga; Salazar, German Torres; Antonialli, Luiz Marcelo; Pereira, Claudia Aparecida.
The purpose of this paper is to identify the attributes of beef that affect the buying decisions of the consumers of Belo Horizonte, Minas Gerais. A descriptive survey was conducted with quantitative variables, with a total of 400 interviews at the point of retail purchase, using structured questionnaires with multiple-choice questions only. It was possible to verify that the attributes considered most important by the consumers regarding the beef were: hygiene, smell, appearance, additive-free, healthy appearance, freshness, flavor, tenderness, color, and nutritional value. We found significant statistical differences between the consumer’s clusters. It indicates that the attributes of the beef that affect the buying decisions are related to gender, age,...
Tipo: Journal Article Palavras-chave: Marketing research; Consumer behavior; Agribusiness; Beef.
Ano: 2003 URL: http://purl.umn.edu/43568
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Behavioristische Analyse des Verbraucherverhaltens in der landwirtschaftlichen Direktvermarktung AgEcon
Heer, Ines M..
Scandals in the food industry have caused uncertainty about quality and innocuousness of food for many consumers. Direct marketing of products by farmers may be an important way to strengthen consumers´ confidence. In this article, the buyer is focus of the analysis. In contrast to other studies, the purchasing changes are examined. The objective is the development of an econometric model and the development of strategies for direct marketing.
Tipo: Journal Article Palavras-chave: Consumer behavior; Direct marketing; Econometric model; Consumer/Household Economics; Demand and Price Analysis; Institutional and Behavioral Economics.
Ano: 2008 URL: http://purl.umn.edu/97603
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Brand Information Mitigating Negative Shocks on Animal Welfare: Is It More Effective to “Distract” Consumers or Make Them Aware? AgEcon
Dentoni, Domenico; Tonsor, Glynn T.; Calantone, Roger J.; Peterson, H. Christopher.
To create and sustain a competitive advantage in markets that increasingly value animal welfare attributes, meat companies need to meet public and private production standards while communicating to final consumers through their brands. Data are collected from a representative sample of 460 U.S. residents through an on-line experiment on McDonald’s chicken breast sandwiches and analyzed with Latent Growth Modeling. This study assesses which content of positive brand information effectively mitigates the risk of negative information shocks on animal welfare. On average, brand information has the same positive impact on consumers’ beliefs and attitudes, regardless of whether it is related or unrelated to animal welfare. However, there is strong market...
Tipo: Journal Article Palavras-chave: Animal welfare; Brand; Information; Consumer behavior; Multivariate statistics; Agribusiness; Livestock Production/Industries; Q1.
Ano: 2010 URL: http://purl.umn.edu/96337
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COMPORTAMENTO DO CONSUMIDOR DE ALIMENTOS ORGÂNICOS NA CIDADE DE UBERLÂNDIA: UMA APLICAÇÃO DA TÉCNICA LADDERING AgEcon
Boas, Luiz Henrique de Barros Vilas; Sette, Ricardo de Souza; Pimenta, Marcio Lopes.
O crescimento do mercado mundial de alimentos orgânicos nos últimos dez anos tem aumentado a demanda por estudos relacionados a esse tema. Os supermercados têm se mostrado agentes relevantes na distribuição desses produtos no Brasil e no exterior. Este trabalho tem por objetivo descrever as características do comportamento do consumidor de frutas, legumes e verduras (FLV) orgânicas na cidade de Uberlândia, Minas Gerais. Mais especificamente, buscou-se evidenciar tal comportamento com base no encadeamento entre atributos, conseqüências (benefícios que esses atributos são capazes de prover) e valores pessoais dos consumidores. Foram realizadas trinta entrevistas em profundidade, sendo que, para a coleta, análise e interpretação dos dados, utilizou-se a...
Tipo: Conference Paper or Presentation Palavras-chave: Alimentos orgânicos; Comportamento do consumidor; Varejo; Valores; Cadeia de meios e fins; Laddering; Organic food; Consumer behavior; Retail; Values; Means end chain; Agribusiness; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/109669
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Consumer acceptance of genetically modified rapeseed-oil: A discrete-choice-experiment AgEcon
Klein, Agnes; Zapilko, Marina; Menrad, Klaus; Gabriel, Andreas.
This paper deals with consumer acceptance of genetically modified rapeseed-oil in Germany and analyzes under which conditions consumers would buy such products. To investigate this subject a Discrete-Choice-Experiment was performed within the framework of a cross-European consumer survey in spring 2007. The results show that consumers’ utility is increased by an organically produced product and decreased by a GM product. Thereby the association with individual advantages (health benefits) decreases consumers’ utility less compared to the association with environmental benefits. Additionally, it could be shown that German consumers prefer locally produced rapeseed-oil compared to imported. If GM products exhibit a considerable price discount compared to...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer behavior; GM food; Rapeseed-oil; Discrete-Choice-Experiment; Food Consumption/Nutrition/Food Safety.
Ano: 2009 URL: http://purl.umn.edu/53264
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Consumer Awareness of and Preferences for Bio-active Lipid Enhanced Beef AgEcon
Cash, Sean B.; Kingston-Riechers, JoAnn; Peng, Yanning; McCann-Hiltz, Diane; Ding, Yulian; Beaunom, Wendy.
This study investigates consumer attitudes toward functional foods in the context of CLA-enhanced beef products. The objectives of this study were to identify the following issues: 1) consumer awareness and attitudes towards nutrition, functional foods, and other emerging factors; 2) consumers´ major health concerns; 3) consumers´ beef consumption patterns; 4) the importance of health information and food labeling in affecting consumer purchasing decisions; 5) consumer attitudes, acceptance, and willingness to pay for CLA-enriched beef products; 6) and consumers´ demographic information. “Choice experiment” survey design methodology was used to collect the data. Choice experiments have become an important and recognized tool in marketing and non-market...
Tipo: Report Palavras-chave: Consumer behavior; Demand for novel food; Functional foods; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Health Economics and Policy; Livestock Production/Industries; D12; I12; Q11.
Ano: 2007 URL: http://purl.umn.edu/52089
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CONSUMER FOOD SAFETY BEHAVIOR: A CASE STUDY IN HAMBURGER COOKING AND ORDERING AgEcon
Starke, Yolanda; Ralston, Katherine L.; Brent, C. Philip; Riggins, Toija; Lin, Chung-Tung Jordan.
More Americans are eating hamburgers more well-done than in the past, according to national surveys. This change reduced the risk of E. coli O157:H7 infection by an estimated 4.6 percent and reduced associated medical costs and productivity losses by an estimated $7.4 million annually. In a 1996 survey, respondents who were more concerned about the risk of foodborne illness cooked and ordered hamburgers more well-done than those who were less concerned. However, respondents who strongly preferred hamburgers less well-done cooked and ordered them that way, even after accounting for their concern about the risk of illness.
Tipo: Report Palavras-chave: Hamburger doneness; Ground beef; Food safety; Food safety education; E. coli O157:H7; Consumer behavior; Survey; Risk; Foodborne illness; Risk perceptions; Palatability; Information; Microbial pathogens; Food Consumption/Nutrition/Food Safety.
Ano: 2002 URL: http://purl.umn.edu/34061
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Consumer Perception of Organic Food in Urumqi AgEcon
Lili, Zhou; Tong, Chen.
The market for organic products in Urumqi is at the beginning of its development. The objective of this paper is to gain knowledge about consumer’s attitudes toward organic food in Urumqi which is the capital of Xinjiang Uygur Autonomous Region. The consumer’s attitudes were collected by means of a face-to-face survey. Attitudes, purchasing frequency, supply satisfaction and beliefs about organic food were studied with a sample of 720 consumers. The data obtained from the survey were analyzed with univariate analysis, chi-square test, ANOVA and correlation analysis. About 44.9% of Urumqi consumers had never heard of organic food. Urumqi consumers who know organic food consider organically-grown products as very healthy, of good quality and tasty....
Tipo: Conference Paper or Presentation Palavras-chave: Urumqi; Consumer behavior; Organic food; Food Consumption/Nutrition/Food Safety.
Ano: 2007 URL: http://purl.umn.edu/7890
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Consumer Reaction to Beef Safety Scares AgEcon
Saghaian, Sayed H.; Reed, Michael R..
This study examines the impact of two beef safety scares on retail-level meat per capita consumption and prices in Japan. The objective is to investigate the Japanese consumer reactions to the news of FMD and BSE discoveries, as reflected in the quantity and price changes in the immediate neighborhood of each event. Better understanding of consumer reactions to beef safety scares helps the beef industry restore consumer confidence after food safety crises and provides opportunities for national-level product differentiation based on beef quality and traceability.
Tipo: Journal Article Palavras-chave: Consumer behavior; Food safety; Beef; Japan.; Food Consumption/Nutrition/Food Safety.
Ano: 2007 URL: http://purl.umn.edu/8173
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Consumer responses to agricultural produce advertising in the O'Higgins Region of Chile Ciencia e Investigación Agraria
Adasme-Berríos,Cristian; Jara-Rojas,Roberto; Ramos-Cabello,Bárbara; Rodríguez,Marcelo; Mora,Marcos.
The main objective of this article was to analyze consumer responses to agricultural produce advertising. A survey was given to a non-probabilistic sample of 400 consumers in Rancagua, the capital city of the O'Higgins Region. A principal components analysis (PCA) was performed to identify the main factors influencing the consumption of agricultural produce and recognized four factors that influence the consumption of agricultural products: influence of advertising, impact of produce advertising, consumption of vegetables, and advertising preference. Additionally, the market segments that respond to agricultural produce advertising were identified using decision-tree methodology (CHAID). The results show that education is the most important segmenting...
Tipo: Journal article Palavras-chave: Agricultural produce; CHAID; Consumer behavior; Principal components analysis.
Ano: 2013 URL: http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202013000100003
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Consumers’ Perceptions and Attitudes of Organic Food Products in Northern Thailand AgEcon
Sangkumchaliang, Parichard; Huang, Wen-Chi.
The International Food and Agribusiness Management Review is published quarterly by IFAMA. www.ifama.org
Tipo: Article Palavras-chave: Organic food; Consumer behavior; Food labels; Consumer awareness; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Institutional and Behavioral Economics; Marketing; Production Economics; Productivity Analysis; Q13; Q18.
Ano: 2012 URL: http://purl.umn.edu/120860
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Context-Dependent BSE Impacts on Canadian Food-at-Home Beef Purchases AgEcon
Maynard, Leigh J.; Wang, Xin.
Household-level Canadian scanner data from 2002 – 2005 were used to identify consumer reactions to the early BSE discoveries that severely impacted Canada’s beef industry. In all provinces, consumers reacted to the initial BSE event by purchasing more beef, apparently to support struggling ranchers. Subsequent BSE events, however, met with reduced beef purchases. The results were consistent across three measures of monthly beef purchases: participation, units purchased, and beef expenditure share. Failing to account for the context of individual BSE events would have produced little evidence of consumer reaction, a common finding among prior North American BSE studies.
Tipo: Conference Paper or Presentation Palavras-chave: BSE; Mad cow disease; Food safety; Consumer behavior; Canada; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; D12; Q11.
Ano: 2009 URL: http://purl.umn.edu/48431
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Determinants of Meats Purchase Behavior by Ethnic Groups AgEcon
Garcia-Jimenez, Carlos I.; Mishra, Ashok K..
Farmers and food companies need to assess their production and marketing strategies for nurturing business opportunities that will arise from the simultaneous increase in population and income of Hispanics in the United States. Previous studies on demand for meat products have not received much attention on the determinants of meats purchase behavior by Hispanics in relation to other ethnic groups. This study investigates the impact of ethnicity and the determinants of meats purchase behavior in the U.S. by using single Probit equations. The analyzed data comes from the U.S. Consumer Expenditure Survey. The results indicate that ethnicity plays an important role in the purchase behavior of meat products, as well as household size and income.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer behavior; Marketing; Food demand; Hispanic food; Hispanic food market; Latin foods; Comida latina; Alimentos; Ethnic foods; Agribusiness; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Industrial Organization; Marketing; D01; D03; D12; L14; L66; M31; M37.
Ano: 2010 URL: http://purl.umn.edu/61073
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Do defaults matter? Willingness to pay to avoid GM food vis-à-vis organic and conventional food in Denmark, Great Britain and Spain AgEcon
Costa-Font, Montserrat; Tranter, Richard B.; Gil, Jose Maria; Jones, Philip J.; Gylling, Morten.
The introduction and communication of new technologies in the food industries has given rise in the past to some scientific uncertainty that hampers informed choice. Here we draw upon the case of Genetically Modified (GM) technology and, in particular, on different types of GM food, to investigate consumers’ behavioural reactions to GM food as well as their willingness to pay for avoiding GM food in three EU countries, Denmark, GB and Spain in 2007. Our unique contribution lies in that our empirical analysis concerns two food products containing different characteristics. In particular, we compare consumers’ reactions to cornflakes (to represent a processed food) and tomatoes (to represent a 'fresh' food) juxtaposed with GM and conventionally produced...
Tipo: Conference Paper or Presentation Palavras-chave: Genetically modified food; Consumer behavior; Choice models; Denmark; Great Britain; Spain; Food Security and Poverty.
Ano: 2010 URL: http://purl.umn.edu/91750
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Do They Always Say No? German Consumers and Second-Generation GMO Foods AgEcon
Hartl, Jochen; Herrmann, Roland.
European consumers and, in particular, German consumers are known to be very critical towards the introduction of genetically modified (GM) foods. It is analyzed here whether German consumers do reject second-generation GMO foods, too. Whereas first-generation GM crops induced producer-related benefits, second-generation GM crops are associated with consumer-oriented benefits like an improvement of nutritional quality. The determinants of demand for second-generation GM rapeseed oil are investigated within an online survey of 1556 German consumers. It is elaborated how two functional properties of that product matter; i.e. long-chain ϖ3 fatty acids and the cholesterol-lowering effect of phytosterols. It turns out that GMO rapeseed oil is neglected by 74 %...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer behavior; Second generation; GMO foods; Rapeseed oil; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/44164
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Does Information Change Behavior? AgEcon
Huffman, Wallace E..
This paper reviews and synthesizes the theory of information economics and empirical evidence on how information changes the behavior of consumers, households and firms. I show that consumers respond to new information in food experiments but perhaps not in retirement account management. Some seeming perverse consumer/investor decision making may be a result of a complex decision with a low expected payoff.
Tipo: Working or Discussion Paper Palavras-chave: Information economics; Consumer behavior; Behavioral economics; Moral hazard; Adverse selection.; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Risk and Uncertainty.
Ano: 2009 URL: http://purl.umn.edu/55938
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Does Marginal Price Matter? A Regression Discontinuity Approach to Estimating Water Demand AgEcon
Nataraj, Shanthi; Hanemann, W. Michael.
Although complex pricing schedules are increasingly common in utility billing, it is difficult to determine whether consumers respond to complicated marginal prices because price changes are often confounded with simultaneous demand shocks or non-price policies. To overcome this challenge, we exploit a natural experiment - the introduction of a third price block in an increasing block pricing schedule for water - in Santa Cruz, California. Using a regression discontinuity design, we find that consumers do respond to changes in marginal price. Doubling marginal price led to a 12% decrease in water use (500 cubic feet per bill) among high-use households.
Tipo: Working or Discussion Paper Palavras-chave: Water demand; Regression models; Price policy; Consumer behavior; Demand and Price Analysis; Research Methods/ Statistical Methods; D12; Q21; Q25; L95.
Ano: 2008 URL: http://purl.umn.edu/47078
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EMPIRICAL INVESTIGATION OF THE IMPACT OF THE 2007 RECALL ON THE DEMAND FOR PEANUT BUTTER BRANDS AgEcon
Bakhtavoryan, Rafael; Capps, Oral, Jr.; Salin, Victoria.
The US Food and Drug Administration confirmed in February 2007 that a major foodborne illness outbreak was caused by two peanut butter brands, Peter Pan and Great Value, manufactured by ConAgra Foods Inc. at its Sylvester, Georgia, processing plant. As a result, on February 14, 2007, ConAgra voluntarily issued a nationwide recall of its Peter Pan and Great Value peanut butter products produced since May 2006 and sold through grocery and retail stores throughout the United States. Using the ACNielsen Homescan Panel for calendar years 2006, 2007 and 2008, this study investigates the impacts of the recall on the demand for peanut butter by estimating a second degree polynomial distributed lag with a lag length of three and endpoint restrictions imposed. The...
Tipo: Conference Paper or Presentation Palavras-chave: Food recalls; Polynomial distributed lag model; Consumer behavior; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Health Economics and Policy; Marketing.
Ano: 2011 URL: http://purl.umn.edu/103217
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EXPLORING INFLUENCING FACTORS ON MEAT CONSUMPTION DECISIONS THROUGH PROBIT ANALYSIS: THE CASE OF FRESH MEAT DEMAND IN BELGIUM AgEcon
Verbeke, Wim; Ward, Ronald W.; Viaene, Jacques.
Meat demand in Belgium has shown significant changes, especially with recent concerns about meat safety. Probit models are estimated to measure factors influencing consumer decision-making toward fresh meat. The probability of decreasing fresh meat consumption increases with greater attention to mass media stories. Demographics have a major impact, with age and presence of young children being particularly important.
Tipo: Conference Paper or Presentation Palavras-chave: Fresh meat; Probit; Belgium; Consumer behavior; BSE; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 1999 URL: http://purl.umn.edu/21540
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