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Registros recuperados: 6
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A Critical Account of the Relationship between Institutional Trust, Risk Perception, and Technology Acceptance with an Application to Genetically Modified Foods AgEcon
Boecker, Andreas; Nocella, Giuseppe.
This article critically reflects on the widely held view of a causal chain with trust in public authorities impacting technology acceptance via perceived risk. It first puts forward conceptual reason against this view, as the presence of risk is a precondition for trust playing a role in decision making. Second, results from consumer surveys in Italy and Germany are presented that support the associationist model as counter hypothesis. In that view, trust and risk judgments are driven by and thus simply indicators of higher order attitudes toward a certain technology which determine acceptance instead. The implications of these findings are discussed.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer trust; Risk perception; Technology acceptance; Genetic modification; Food Consumption/Nutrition/Food Safety; Institutional and Behavioral Economics.
Ano: 2006 URL: http://purl.umn.edu/7749
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Do Consumers Want Public or Private Bodies to Monitor Animal Friendly Production and Marketing Schemes? And Does Trust Matter? AgEcon
Boecker, Andreas; Nocella, Giuseppe; Scarpa, Riccardo.
Producing according to enhanced farm animal welfare (FAW) standards increases costs along the livestock value chain, especially for monitoring certified animal friendly products. In the choice between public or private bodies for carrying out and monitoring certification, consumer preferences and trust play a role. We explore this issue by applying logit analysis involving socio-economic and psychometric variables to survey data from Italy. Results identify marked consumer preferences for public bodies and trust in stakeholders a key determinant.
Tipo: Conference Paper or Presentation Palavras-chave: Animal welfare standards; Certification; Consumer trust; Monitoring; Stated choice; Food Consumption/Nutrition/Food Safety; Livestock Production/Industries.
Ano: 2006 URL: http://purl.umn.edu/7772
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Farm Animal Welfare, Consumer Willingness to Pay, and Trust: Results of a Cross-National Survey AgEcon
Nocella, Giuseppe; Hubbard, Lionel J.; Scarpa, Riccardo.
Higher animal welfare standards increase costs along the supply chain of certified animal-friendly products (AFP). Since the market outcome of certified AFP depends on consumer confidence toward supply chain operators complying with these standards, the role of trust in consumer willingness-to-pay (WTP) for AFP is paramount. Results from a contingent valuation survey administered in five European Union countries show that WTP estimates were sensitive to robust measures of consumer trust for certified AFP. Deriving the WTP effect of a single food category on total food expenditure is difficult for survey respondents; hence, a budget approach was employed to facilitate this process.
Tipo: Conference Paper or Presentation Palavras-chave: Animal welfare; Certification; Consumer trust; WTP; Budget approach; Crop Production/Industries; Environmental Economics and Policy; Farm Management; Livestock Production/Industries; C81; Q13; Q18.
Ano: 2010 URL: http://purl.umn.edu/96832
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Perceived Risk is Important for Consumers’ Acceptance of Genetically Modified Foods, but Trust in Industry not Really: A Means-End Analysis of German Consumers AgEcon
Boecker, Andreas.
Applies the means-end approach to investigate how German consumers’ relate GM food attributes to values via perceived consequences in their purchase decisions. Analyses in particular the importance of risk-related dimensions and issues of (dis)trust for different levels of purchase intentions. Identifies two segments: rejecters (n=24) and accepters (n=36). Finds considerable similarities in means-end chains between segments, in particular that risk plays a much bigger role than trust for purchase intentions. Furthermore, for both segments the link between trust and risk is found to be weak which implies to reconsider results from previous empirical studies pointing out the strong interaction of trust and perceived risk.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer trust; Risk perception; Technology acceptance; Genetically modified foods; Laddering; Food Consumption/Nutrition/Food Safety.
Ano: 2006 URL: http://purl.umn.edu/7717
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Transparent Food and Consumer Trust AgEcon
Kriege-Steffen, Astrid; Boland, Hermann; Lohscheidt, Julia; Schneider, Flurina; Stolze, Matthias.
Nowadays the food market is very complex and anonymous. Consequently, consumer trust in food has become a key issue for food choice. For example, the production process of food is not always transparent for consumers. To provide more transparency and to enhance consumer trust, different initiatives communicating traceability to the consumers exist. Visualised traceability systems such as the initiative ‘Bio mit Gesicht’ allow consumers to gather information about the farmer who has produced the food as well as information about his farm and family. This study explores consumer trust in organic food, the impact of trust in the buying decision and the effectiveness of enhancing consumer trust by communication strategies on traceability. The research is...
Tipo: Conference Paper or Presentation Palavras-chave: Consumer trust; Organic food; Traceability systems; Structure‐laying‐technique; Agribusiness; Farm Management; Food Consumption/Nutrition/Food Safety; Production Economics; Research Methods/ Statistical Methods.
Ano: 2010 URL: http://purl.umn.edu/100504
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Trust in Authorities Monitoring the Distribution of Genetically Modified Foods: Dimensionality, Measurement Issues, and Determinants AgEcon
Bocker, Andreas; Nocella, Giuseppe.
Based on a combined internet and mail survey in Germany the independence of indicators of trust in public authorities from indicators of attitudes toward genetically modified food is tested. Despite evidence of a link between trust indicators on the one hand and evaluation of benefits and perceived likelihoods of risks, correlation with other factors is found to be moderate on average. But the trust indicators exhibit only a moderate relation with the respondents' preference for either sole public control or a cooperation of public and private bodies in the monitoring of GM food distribution. Instead, age and location in either the New or the Old Lander are found to be significantly related with such preferences.
Tipo: Conference Paper or Presentation Palavras-chave: Consumer trust; Genetically modified foods; Monitoring; Food safety; Agricultural and Food Policy; D18; Z13.
Ano: 2005 URL: http://purl.umn.edu/24605
Registros recuperados: 6
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